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  • IoT
    • What is the difference between M2M and IoT? A digital twin to save the Mar Menor
  • Big Data
    • Dan Rosen talked about the importance of adopting mobile advertising: LUCA Talk 4 Enrich your messages with the new SMS 2.0
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    • Accelerating European cyber security between the United Kingdom and Telefonica (Wayra) – Part one of two Cyber Security Weekly Briefing January 23-29

  • Artificial Intelligence
    • AI of Things

      Cloud AI vs. Edge AI: know their differences and choose the right approach for your AI project

      Learn about the differences between Edge AI and Cloud AI, advantages and disadvantages, and choose the right approach for your Artificial Intelligence project.
      AI of Things

      These free Google courses will get you started with generative-AI

      Learn about the concepts and principles of generative AI or how to create and deploy AI solutions: language models, image generation... and also about responsible AI.
    • AI of Things

      An introduction to Machine Learning: “What are Insights?”

      Content originally written in Spanish by Paloma Recuero de los Santos, LUCA Brand Awareness. Within LUCA, we often talk of “Insights“. Our tools are designed to obtain valuable “Insights”, or “Actionable Insights” that...
      AI of Things

      4 Brazilian cities using data to plan urban mobility

        Successful Urban Mobility Planning is a vital role of local governments around the world. In the EU, cities account for almost three quarters of the total population and since...
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  • Data stories
    • Coches antes y después del covid
      AI of Things

      Deep Learning and satellite images to estimate the impact of COVID19

      Motivated by the fact that the Coronavirus Disease (COVID-19) pandemic has caused worldwide turmoil in a short period of time since December 2019, we estimate the negative impact of...
      AI of Things

      Success Story: LUCA Transit and Highways England

      The transport industry is very receptive to the application of Big Data and Artificial Intelligence strategies, as there are clear use cases that can maximize a companies’ efficiency and...
    • AI of Things

      Open Data and API’s in Video Games: League of Legends puts them to practice

        When we at LUCA became aware of the release of the upcoming Movistar eSports we wanted to give a nod to fans of games like LOL and CSGO. With the help of David Heras, who collaborated...
      AI of Things

      Improving intent to purchase with mobile advertising: Success Story of Milpa Real

      The Kantar Millward study demonstrates the effectiveness of the Mobile Advertising platform Data Rewards. The objective of the Brand Lift study is to measure the effectiveness of an advertising campaign,...
    • Data stories
      • LUCA Case Studies
      • LUCA Proofs of concept

Área: LUCA

AI of Things

Could brainwave analysis turn eSport gamers into elite athletes?

Content originally written by Thomas Macaulay for TechWorld. eSports has turned gamers into digital athletes with million dollar paycheques and backing from multinationals such as Telefónica, whose technologists are optimising player...
AI of Things

Predictive Analysis and Machine Learning improving quality of life for refugees

The refugee crisis is an ongoing issue that is sadly growing by the day. Currently, it is believed that roughly 65 million people live as refugees or are displaced...
AI of Things

Come and play sports with Telefonica, and take on the best!

For another year, the city of Barcelona will welcome the largest global event in the mobile industry: the Mobile World Congress. To make the most of this moment, Barcelona’s...
AI of Things

Ending cyberbullying using artificial intelligence and machine learning

Cyberbullying, defined as “the use of electronic communication to bully a person” by Oxford Dictionaries, is a worrying problem in our increasingly connected society. Nowadays, it is perhaps most...
AI of Things

Which country will lead the race for AI dominace?

Every January, the World Economic Forum meets in the Swiss mountain resort of Davos, bringing together politicians, economists, business leaders and more to discuss the key issues of the...
AI of Things

A closer look at the GRAMMY Awards 2018

Now that January is here, it is time to look forward to one of the year’s standout events, the GRAMMYs 2018. This year, the prestigious event will be held...
AI of Things

5 jobs that you didn’t know used Data Science

Content originally written by Ane Urain Gurruchaga, LUCA Brand Awareness. From taking the metro, to choosing a film that best fits your tastes, the presence of data is undeniable in...
AI of Things

Enhancing customer experiences with Smart Digits.

On November 21st 2017, we hosted a webinar about accelerating the digital transformation with LUCA’s Smart Digits product portfolio. Smart Digits is a B2B platform and set of secure...
AI of Things

How Germany moves

Our colleagues in Telefonica NEXT have created, using mobility data, data analysis and big data, an interactive map that lets you visualize nationwide traffic flows. Cities, transport companies and...
AI of Things

Dining with Data

Eating out at your favourite restaurant, discovering a hidden gem or even trying out a new recipe at home are some of the best ways to spend time. Some...

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