LUCA Responsible data usage for effective advertising Written by Liao Yin Tung Recently The Economist stated that “The world’s most valuable resource is no longer oil, but data”. With the rise of mobile technology, traditional advertising has unsurprisingly...
LUCA Elena Gil, CEO of LUCA speaks to us about the potential of Big Data in business “We are just beginning to see the opportunities that Big Data represents” The importance of data when making any decision is growing. Elena Gil, CEO at LUCA, Telefonica’s data unit,...
Beatriz Sanz Baños An IoT that deserves an Oscar Connectivity has reached the film industry. The use of drones, virtual reality or beacon technology offers spectators the possibility of enjoying a much more complete audiovisual experience.
Beatriz Sanz Baños The End of Internet as we know it This post is part one of a two post series that will explore how communications are not only affected by the paradigm shift of connecting everything but a driving...
ElevenPaths The base rate fallacy or why antiviruses, antispam filters and detection probes work worse than what is actually promised Before starting your workday, while your savoring your morning coffee, you open your favorite cybersecurity newsletter and an advertisement on a new Intrusion Detection System catches your attention: THIS IDS...
ElevenPaths ElevenPaths and BitSight deliver enhanced visibility into supply chain risk with continuous monitoring Security Ratings Market Leader Expands Global Reach with New Strategic Alliance CAMBRIDGE, MA—June 13, 2017. ElevenPaths, Telefónica Cibersecurity Unit specialized in the development of innovative security solution, and BitSight, the Standard...
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