AI of Things Success Story: achieving an audience based strategy In our success story today, we tell you about one of our key projects in the use of Big Data to improve communication between a business and its audience,...
AI of Things Rebuilding Mocoa with Big Data The possibilities of Big Data to contribute to social good are infinite and has proven itself as an indispensable tool to achieve the Sustainable Development Goals by 2030. The natural...
AI of Things Success Story: LUCA Transit and Highways England The transport industry is very receptive to the application of Big Data and Artificial Intelligence strategies, as there are clear use cases that can maximize a companies’ efficiency and...
AI of Things Success Story: Using Big Data to improve Tourism with Iberostar In today’s data story, we talk about some of the main applications of Big Data and Artificial Intelligence within the tourism sector. In this case, the hotel chain, Iberostar,...
AI of Things Artificial Intelligence in the Industrial Sector: the success story of Repsol Although technological advances have been left behind in recent years, the industrial sector presents opportunities for developpment in the field of Big Data and Artificial Intelligence, and also in...
AI of Things SMASSA Success Story: Intelligent Parking Services Today we bring another success story from the public sector: the example of SMASSA, the Sociedad Municipal de Aparcamientos (Municipal Parking Company) whose mission is to solve the parking...
AI of Things Success Story: pioneering project for economic and social development In a previous article we talked about how important it is to undertake a cultural transformation, that is, of individuals, whilst a company or sector undertakes a digital transformation...
AI of Things Improving intent to purchase with mobile advertising: Success Story of Milpa Real The Kantar Millward study demonstrates the effectiveness of the Mobile Advertising platform Data Rewards. The objective of the Brand Lift study is to measure the effectiveness of an advertising campaign,...
AI of Things Are data-driven strategies in the energy sector competitive? Naturgy proves it. In today’s data story, we explore the success story of a large energy company, Naturgy, and how its digital transformation process towards becoming a data-driven company is already having...
AI of Things Chiemsee-Alpenland Tourism and Telefónica Next Examine visitors to the Chiemsee lake Original post by Cécile Schneider, Telefónica NEXT The touristic region of Chiemsee-Alpenland and our colleagues at Telefónica NEXT used data analysis to examine the profile of visitors to the Chiemsee...
AI of Things 5 AI uses in Photography On our blog, we enjoy sharing the applications of Big Data and Artificial Intelligence in sectors that may surprise you. Previously, in “Dining with Data” we saw how customers...
AI of Things Coca-Cola’s use of AI to stay at the top of the drinks market Coca-Cola is the largest beverage company in the world serving over 1.9 billion drinks daily across its 500 brands. Being such a large conglomerate active in so many countries...
Beatriz Sanz Baños Barriers to IoT adoption Internet of Things is constantly growing. There are more and more objects in our familiar environments that work connected through the network. It makes our everyday activities easier in...
Olivia Brookhouse Can Artificial Intelligence understand emotions? When John McCarthy and Marvin Minsky founded Artificial Intelligence in 1956, they were amazed how a machine could perform incredibly difficult puzzles quicker than humans. However, it turns out...
Santiago Morante Cendrero Warning About Normalizing Data For many machine learning algorithms, normalizing data for analysis is a must. A supervised example would be neural networks. It is known that normalizing the data being input to...
