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    • IoT helps reduce climate change Firefighting drones
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    • AI of Things for smart and sustainable water management Big Data and IoT in tennis, serving up new insights
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    • Trend Report: Hacktivist CyberThreats Report 2019 Dumpster diving in Bin Laden’s computers: malware, passwords, warez and metadata (II)

  • Artificial Intelligence
    • AI of Things

      Cloud AI vs. Edge AI: know their differences and choose the right approach for your AI project

      Learn about the differences between Edge AI and Cloud AI, advantages and disadvantages, and choose the right approach for your Artificial Intelligence project.
      AI of Things

      These free Google courses will get you started with generative-AI

      Learn about the concepts and principles of generative AI or how to create and deploy AI solutions: language models, image generation... and also about responsible AI.
    • AI of Things

      Smart Cities: Pushing Open Data with Power BI

      In this article, which will consist of two posts, we will talk about Smart Cities and how they can use their data to be more “smart.” We will work...
      Olivia Brookhouse

      Big Data, the fuel for Digital Banks

      In 1981, Bill Gates said “640KB will be enough for anybody”. Surpisingly, it was hard even then, to imagine where we would be today; in a sea of data....
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    • Coches antes y después del covid
      AI of Things

      Deep Learning and satellite images to estimate the impact of COVID19

      Motivated by the fact that the Coronavirus Disease (COVID-19) pandemic has caused worldwide turmoil in a short period of time since December 2019, we estimate the negative impact of...
      AI of Things

      Success Story: LUCA Transit and Highways England

      The transport industry is very receptive to the application of Big Data and Artificial Intelligence strategies, as there are clear use cases that can maximize a companies’ efficiency and...
    • AI of Things

      How the workers travel to Distrito T?

      Written by LUCA Big Data for Social Good Team. Telefónica operates in 17 countries and has presence in 24, however its central offices can be found in Madrid, in a...
      AI of Things

      Planning retail site locations using data

      One of the key business decisions for any brand is deciding where to ‘set up shop’. This involves having an understanding of your consumer base and is particularly important...
    • Data stories
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      • LUCA Proofs of concept

Área: LUCA

AI of Things

Can mobile phone traces help shed light on the spread of Zika in Colombia?

Content written by Daniela Perrotta, ISI Foundation researcher and UN Global Pulse fellow and Enrique Frias-Martinez, Researcher, Telefonica Research, Madrid. Originally posted on the UN Global Pulse blog. Nowadays, thanks...
AI of Things

An introduction to Machine Learning: “What are Insights?”

Content originally written in Spanish by Paloma Recuero de los Santos, LUCA Brand Awareness. Within LUCA, we often talk of “Insights“. Our tools are designed to obtain valuable “Insights”, or “Actionable Insights” that...
AI of Things

Data and Human Resources: a close relationship

We live in an era of burnout, information overload and a battle for work-life balance. More and more, we can see the evolution of Human Resources (HR) into not...
AI of Things

First results of the OOH advertising project in Brazil

On the 26th March, Clear Channel, JCDecaux and Otima presented the results of the OOH map campaigns in Rio de Janeiro and São Paulo that were carried out alongside...
AI of Things

AI is invading the world of entertainment

Previously in our blog, we have seen how Artificial Intelligence (AI) can help make societies safer and even, in a not too distant future, save lives. In this post,...
AI of Things

Reducing travel delays using Big Data

When we travel by public transport, there are a number of factors that affect our satisfaction with the journey.  Sadly, data science can’t help us to enjoy seats that...
AI of Things

More countries focus on Artificial Intelligence

Many countries are getting up to speed with the benefits of Artificial Intelligence, how it improves processes and make use of data. Previously, this post in the blog featured...
AI of Things

Data Attributes: the new Digital Identity Currency

The 2018 edition of the Mobile World Congress took place in Barcelona between the 25th and 28th of February. During the event, a panel discussion took place that featured...
AI of Things

Weve launches Weve Locate – Location verification technology

Weve, O2´s mobile advertising subsidiary has recently launched a new service, Weve Locate, a location verification product. This new service will allow advertisers to truly reach their target audiences,...
AI of Things

Using Big Data to combat Air Pollution in Brazil

Content originally written by Raquel Carretero Juárez, for the Telefonica Public Policy Blog.   Telefónica Brazil is using mobile network Big Data to monitor air pollution in São Paulo (Brazil) and...

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  • Telefónica Tech

Popular

Florence Broderick
Top of the app charts. Shuabang: automated malware made in China
Have you ever wondered how some apps rocket up the charts so quickly? Sometimes you’ll spot one that seems like a curveball, like a pub rock covers band hitting...
Florence Broderick
"Not today downloaders": New downloaders techniques in Google Play
Downloaders are not new in Android, but lately, they are getting more and more important for attackers as a method to avoid Google Play barriers and malware detection. In...
Florence Broderick
Information leakage in Data Loss Prevention leader companies
Gartner has released a study that classifies the most important companies that offer Data Loss Prevention (DLP) solutions depending on their position, strategy, effectiveness, and market leadership. We have made...
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