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    • The next big battle for energy efficiency … air conditioners What is Smart Retail?
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    • 5 in 5: Top 5 future predictions for AI AI of Things for smart and sustainable water management
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    • New report: Twitter botnets detection in sports event ZoomEye: Extending TheTHE With More Plugins

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    • AI of Things

      Cloud AI vs. Edge AI: know their differences and choose the right approach for your AI project

      Learn about the differences between Edge AI and Cloud AI, advantages and disadvantages, and choose the right approach for your Artificial Intelligence project.
      AI of Things

      These free Google courses will get you started with generative-AI

      Learn about the concepts and principles of generative AI or how to create and deploy AI solutions: language models, image generation... and also about responsible AI.
    • AI of Things

      International call traffic may tell you more than first thought

      This post debates the value of international phone calls in understanding society. Telefónica has a wide global infrastructure of networks which can be used by other service providers to carry...
      AI of Things

      Success Story: achieving an audience based strategy

      In our success story today, we tell you about one of our key projects in the use of Big Data to improve communication between a business and its audience,...
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    • Coches antes y después del covid
      AI of Things

      Deep Learning and satellite images to estimate the impact of COVID19

      Motivated by the fact that the Coronavirus Disease (COVID-19) pandemic has caused worldwide turmoil in a short period of time since December 2019, we estimate the negative impact of...
      AI of Things

      Success Story: LUCA Transit and Highways England

      The transport industry is very receptive to the application of Big Data and Artificial Intelligence strategies, as there are clear use cases that can maximize a companies’ efficiency and...
    • AI of Things

      Success Story: pioneering project for economic and social development

      In a previous article we talked about how important it is to undertake a cultural transformation, that is, of individuals, whilst a company or sector undertakes a digital transformation...
      AI of Things

      Traffic spikes before football games? The effect of the World Cup in Germany

      Post written by Telefónica NEXT  Once every four years, The FIFA World Cup brings fans together in a month of surprising events. Every game is different, but each is filled...
    • Data stories
      • LUCA Case Studies
      • LUCA Proofs of concept
AI of Things

Meet the Hyperconnected Museums of the Future

Today, Friday 18th May, museum all around the globe are taking part in the International Museum Day. This is an annual event organized by the International Council of Museums...
AI of Things

Download your eBook, The Data Economy: Wealth 4.0

Last month, the Telefonica Foundation, in collaboration with Afi (International Financial Analysts), Ariel and Editorial Planeta, published “The Data Economy: Wealth 4.0” which we at LUCA invite you to...
AI of Things

A formula for Victory: Big Data in Formula 1

Japan 1990, most die-hard Formula 1 fans remember the eventful race in Suzuka circuit. As was usual during the late 80’s and early 90’s, Ayrton Senna and Alain Prost,...
AI of Things

Using Data to Manage Emergency Situations

Content originally written by Carmen Rodríguez, intern at LUCA, and Javier Carro, Data Scientist within LUCA’s Big Data for Social Good area. What would you say if we told you...
AI of Things

Data to build a better construction sector

While many sectors and as a consequence many companies are becoming data driven, some have not yet caught up to this new way of doing business. The construction and...
AI of Things

Are you Ready for a Wild World? Don’t miss out on Big Data for Social Good 2018!

Ready for a Wild World? Our next Big Data for Social Good event will be dedicated to Climate Change and Disaster Preparedness Although we often associate Big Data with worries...
AI of Things

Can mobile phone traces help shed light on the spread of Zika in Colombia?

Content written by Daniela Perrotta, ISI Foundation researcher and UN Global Pulse fellow and Enrique Frias-Martinez, Researcher, Telefonica Research, Madrid. Originally posted on the UN Global Pulse blog. Nowadays, thanks...
AI of Things

An introduction to Machine Learning: “What are Insights?”

Content originally written in Spanish by Paloma Recuero de los Santos, LUCA Brand Awareness. Within LUCA, we often talk of “Insights“. Our tools are designed to obtain valuable “Insights”, or “Actionable Insights” that...
AI of Things

Data and Human Resources: a close relationship

We live in an era of burnout, information overload and a battle for work-life balance. More and more, we can see the evolution of Human Resources (HR) into not...
AI of Things

First results of the OOH advertising project in Brazil

On the 26th March, Clear Channel, JCDecaux and Otima presented the results of the OOH map campaigns in Rio de Janeiro and São Paulo that were carried out alongside...

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  • Telefónica Tech

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Kassandra Block
The latest from MWC21: connectivity, innovation and entertainment in Telefónica’s digital home
How are we reinventing the home at Telefónica? The pandemic has changed consumer habits and the home has become a space where we work, have fun and socialise.     All of this was...
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Partnerships that escalate entrepreneurship and innovate the corporation: Ten Wayra startups that do business with Vivo
With 10 years of operations, Wayra has transformed the entrepreneurial ecosystem in Brazil and worldwide. Since its launch in 2011, when it was created to support entrepreneurship, Wayra has...
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Social engineering is more active than ever
The fact that Social Engineering has been the easiest method used by the scammers is not new. What we are going to describe in this blog today has been...
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