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    • How AI is helping fashion retailers stay afloat What is a connected car and how can it improve the driving experience?
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    • Do not miss what happened at NID 2018: WE ARE IN LUCA Talk 7: Using Mobile Data in the Transport Sector
  • Cybersecurity
    • Victory is on your ideas Cybersecurity in OT: a need with differences

  • Artificial Intelligence
    • AI of Things

      Cloud AI vs. Edge AI: know their differences and choose the right approach for your AI project

      Learn about the differences between Edge AI and Cloud AI, advantages and disadvantages, and choose the right approach for your Artificial Intelligence project.
      AI of Things

      These free Google courses will get you started with generative-AI

      Learn about the concepts and principles of generative AI or how to create and deploy AI solutions: language models, image generation... and also about responsible AI.
    • AI of Things

      Weve launches Weve Locate – Location verification technology

      Weve, O2´s mobile advertising subsidiary has recently launched a new service, Weve Locate, a location verification product. This new service will allow advertisers to truly reach their target audiences,...
      Olivia Brookhouse

      Artificial Intelligence, doing more than humanly possible since the Greeks

      Many of those working in the world of Artificial Intelligence acknowledge the 1950’s as the birth of concepts such as Machine Intelligence and Artificial Intelligence with the creation of...
    • Artificial Intelligence
      • Big Data & AI Tutorials
      • AI for all
      • AI & Big Data Applications
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  • Data stories
    • Coches antes y después del covid
      AI of Things

      Deep Learning and satellite images to estimate the impact of COVID19

      Motivated by the fact that the Coronavirus Disease (COVID-19) pandemic has caused worldwide turmoil in a short period of time since December 2019, we estimate the negative impact of...
      AI of Things

      Success Story: LUCA Transit and Highways England

      The transport industry is very receptive to the application of Big Data and Artificial Intelligence strategies, as there are clear use cases that can maximize a companies’ efficiency and...
    • AI of Things

      Open Data and API’s in Video Games: League of Legends puts them to practice

        When we at LUCA became aware of the release of the upcoming Movistar eSports we wanted to give a nod to fans of games like LOL and CSGO. With the help of David Heras, who collaborated...
      AI of Things

      LUCA boosts brand engagement with “Sponsored Data” product

          Sponsored data is the mobile data equivalent of the toll-free telephone service where a third party or carrier pays for the customer’s access to the internet or a set...
    • Data stories
      • LUCA Case Studies
      • LUCA Proofs of concept
AI of Things

Meet the Hyperconnected Museums of the Future

Today, Friday 18th May, museum all around the globe are taking part in the International Museum Day. This is an annual event organized by the International Council of Museums...
AI of Things

Download your eBook, The Data Economy: Wealth 4.0

Last month, the Telefonica Foundation, in collaboration with Afi (International Financial Analysts), Ariel and Editorial Planeta, published “The Data Economy: Wealth 4.0” which we at LUCA invite you to...
AI of Things

A formula for Victory: Big Data in Formula 1

Japan 1990, most die-hard Formula 1 fans remember the eventful race in Suzuka circuit. As was usual during the late 80’s and early 90’s, Ayrton Senna and Alain Prost,...
AI of Things

Using Data to Manage Emergency Situations

Content originally written by Carmen Rodríguez, intern at LUCA, and Javier Carro, Data Scientist within LUCA’s Big Data for Social Good area. What would you say if we told you...
AI of Things

Data to build a better construction sector

While many sectors and as a consequence many companies are becoming data driven, some have not yet caught up to this new way of doing business. The construction and...
AI of Things

Are you Ready for a Wild World? Don’t miss out on Big Data for Social Good 2018!

Ready for a Wild World? Our next Big Data for Social Good event will be dedicated to Climate Change and Disaster Preparedness Although we often associate Big Data with worries...
AI of Things

Can mobile phone traces help shed light on the spread of Zika in Colombia?

Content written by Daniela Perrotta, ISI Foundation researcher and UN Global Pulse fellow and Enrique Frias-Martinez, Researcher, Telefonica Research, Madrid. Originally posted on the UN Global Pulse blog. Nowadays, thanks...
AI of Things

An introduction to Machine Learning: “What are Insights?”

Content originally written in Spanish by Paloma Recuero de los Santos, LUCA Brand Awareness. Within LUCA, we often talk of “Insights“. Our tools are designed to obtain valuable “Insights”, or “Actionable Insights” that...
AI of Things

Data and Human Resources: a close relationship

We live in an era of burnout, information overload and a battle for work-life balance. More and more, we can see the evolution of Human Resources (HR) into not...
AI of Things

First results of the OOH advertising project in Brazil

On the 26th March, Clear Channel, JCDecaux and Otima presented the results of the OOH map campaigns in Rio de Janeiro and São Paulo that were carried out alongside...

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One of the recurring use cases that is always mentioned when talking about Blockchain is its application in supply chains. In fact, back in 2018, at Telefónica we were...
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As you know, last 16th of October 2014, as part of our annual “Security Innovation Day” event, we announced the launch of the “Latch Plugins Contest“, the first Latch...
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News: Latch plugin for Moodle is out
We have uploaded to GitHub our latest plugin for Moodle. It makes it easier to use Latch technology with this popular e-learning platform. You can download it form here....
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