AI of Things Cloud AI vs. Edge AI: know their differences and choose the right approach for your AI project Learn about the differences between Edge AI and Cloud AI, advantages and disadvantages, and choose the right approach for your Artificial Intelligence project.
AI of Things These free Google courses will get you started with generative-AI Learn about the concepts and principles of generative AI or how to create and deploy AI solutions: language models, image generation... and also about responsible AI.
AI of Things Data rewards are the new consumer engagement tool & Gigabytes are the new currency Today’s consumers are fairly savvy about companies selling to them. As they are constantly bombarded with an increasing number of calls to action, these engagement attempts are often viewed...
Ana Zamora 5 LUCA events for your diary It’s been a busy month here in LUCA HQ, with lots of things going on such as the presentation of our analytics dashboard to the Movistar cycling Team and...
AI of Things Deep Learning and satellite images to estimate the impact of COVID19 Motivated by the fact that the Coronavirus Disease (COVID-19) pandemic has caused worldwide turmoil in a short period of time since December 2019, we estimate the negative impact of...
AI of Things Success Story: LUCA Transit and Highways England The transport industry is very receptive to the application of Big Data and Artificial Intelligence strategies, as there are clear use cases that can maximize a companies’ efficiency and...
AI of Things International call traffic may tell you more than first thought This post debates the value of international phone calls in understanding society. Telefónica has a wide global infrastructure of networks which can be used by other service providers to carry...
Ana Zamora Big Data and Tourism: How this Girona Festival became Data-Driven Every year, from the 9th to the 17th of May, Girona celebrates the “Temps de Flors”, one of the most popular flower festivals in Europe. For ten days, the...
AI of Things LUCA Talk: RCS for Business Messaging, a New Generation It is undeniable that we are in the midst of a revolution in communications. With more than five billion active accounts in mobile messaging applications and a strong upward...
Olivia Brookhouse Can Big Data help reduce Deforestation in the Amazon? The disturbing images and videos of the Amazon ablaze last month were truly shocking and saddening. Not only trees, but wildlife, animals, habitats and homes burned to the...
Víctor González Improving Effectiveness at a Call Center with Machine Learning Understanding our clients and giving the best response to meeting their needs in the shortest amount of time possible is key to improving satisfaction and engagement with the company. The problem begins...
Olivia Brookhouse Could Artificial Intelligence be used to prevent suicide? The UK and Europe are experiencing a Mental Health crisis, where Suicide is the most common cause of death for men aged 20-49 in England and Wales. According to...
AI of Things Improving intent to purchase with mobile advertising: Success Story of Milpa Real The Kantar Millward study demonstrates the effectiveness of the Mobile Advertising platform Data Rewards. The objective of the Brand Lift study is to measure the effectiveness of an advertising campaign,...
Olivia Brookhouse AI in Advertising: Prediciting Trends or Reinforcing Stereotypes? Have you ever noticed the stark differences between the advertisements shown on our respective Facebook pages, even under the same roof? From Husband to Wife, Mother to Daughter, Sister...
AI of Things How the workers travel to Distrito T? Written by LUCA Big Data for Social Good Team. Telefónica operates in 17 countries and has presence in 24, however its central offices can be found in Madrid, in a...
Stefan Leadbeater How AI is revolutionising the Classical Music industry: An analysis of the musical AI by Aiva Technologies Previous posts by LUCA have touched upon the increasing use of AI in the music industry. Today however, I would like to focus on its use in the area of classical...
Stefan Leadbeater How Big Data & Artificial Intelligence are having a positive impact in the sport of Rugby Union The use of big data and data analytics is not something which has only just become apparent in sport, in fact it has been around for a long time....
Richard Benjamins Artificial Intelligence for warfare or for maintaining peace On July 3, 2019, I attended an event organized by the Spanish Center for National Defense Studies (CESEDEN) and the Polytechnic University of Madrid (UPM) on the impact of AI...
Florence Broderick Top of the app charts. Shuabang: automated malware made in China Have you ever wondered how some apps rocket up the charts so quickly? Sometimes you’ll spot one that seems like a curveball, like a pub rock covers band hitting...
Florence Broderick "Not today downloaders": New downloaders techniques in Google Play Downloaders are not new in Android, but lately, they are getting more and more important for attackers as a method to avoid Google Play barriers and malware detection. In...
Florence Broderick Information leakage in Data Loss Prevention leader companies Gartner has released a study that classifies the most important companies that offer Data Loss Prevention (DLP) solutions depending on their position, strategy, effectiveness, and market leadership. We have made...
