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    • Telefónica Tech at the top of the IoT and Big Data podium A much safer world is possible thanks to IoT
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    • Telefónica Tech AI of Things made real AI of Things (X) 10-minute delivery: how Artificial Intelligence optimises delivery routes
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    • Cyber Security Weekly Briefing, 12 – 16 June Cyber Security Weekly Briefing, 21-28 October

  • Artificial Intelligence
    • AI of Things

      Cloud AI vs. Edge AI: know their differences and choose the right approach for your AI project

      Learn about the differences between Edge AI and Cloud AI, advantages and disadvantages, and choose the right approach for your Artificial Intelligence project.
      AI of Things

      These free Google courses will get you started with generative-AI

      Learn about the concepts and principles of generative AI or how to create and deploy AI solutions: language models, image generation... and also about responsible AI.
    • AI of Things

      LUCA partners with Pelephone to bring Big Data services to Israel

      This week we are thrilled to announce our latest partnership with Pelephone, powering the Israeli telco’s latest product: Smart Data. Set to invest five million shekels in the next...
      Olivia Brookhouse

      Why are Hedge Fund managers investing in Big Data?

      Hedge funds have increased significantly since 2000 with an estimated 10,000 hedge funds worldwide, managing $1 trillion of global assets. But in recent years they have started to incorporate new Big Data...
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  • Data stories
    • Coches antes y después del covid
      AI of Things

      Deep Learning and satellite images to estimate the impact of COVID19

      Motivated by the fact that the Coronavirus Disease (COVID-19) pandemic has caused worldwide turmoil in a short period of time since December 2019, we estimate the negative impact of...
      AI of Things

      Success Story: LUCA Transit and Highways England

      The transport industry is very receptive to the application of Big Data and Artificial Intelligence strategies, as there are clear use cases that can maximize a companies’ efficiency and...
    • AI of Things

      International call traffic may tell you more than first thought

      This post debates the value of international phone calls in understanding society. Telefónica has a wide global infrastructure of networks which can be used by other service providers to carry...
      AI of Things

      LUCA Tourism at the Mexico Balloon Festival

      Each year, the  Festival Internacional del Globo (FIG), brings together over 200 hot air balloons that fill the sky above the ‘Parque Metropolitano in León, Guanajuato, in what is an...
    • Data stories
      • LUCA Case Studies
      • LUCA Proofs of concept

Área: LUCA

AI of Things

BD4SG: A new way to understand Big Data

Recent years have seen a large public debate surrounding the technology behind Big Data and how it can help optimise organizations, maximise profits and bring companies closer to their...
AI of Things

Responsible data usage for effective advertising

Written by Liao Yin Tung  Recently The Economist stated that “The world’s most valuable resource is no longer oil, but data”. With the rise of mobile technology, traditional advertising has unsurprisingly...
AI of Things

LUCA chooses Hortonworks from Hadoop as its platform to offer Big Data as a service for Spain

As each business sector is becoming increasingly competitive, data has become a key asset to success. In order to best leverage this asset, though, businesses need to ensure that...
AI of Things

LUCA Talk 5: Transforming the Tourism Industry with Dynamic Insights

It is already common knowledge that tourism is one of the biggest successes for the Spanish economy. Travelers are now more informed than ever before, instantly sharing their experiences...
AI of Things

Mum, when I grow up I want to be a hacker

The hacker concept is most often associated with male ‘techies’ and ‘geeks’. But why is it so difficult to find female role models in the world of technology? A...
AI of Things

Datacloud Europe is nearly here!

The importance of the data cloud storage method has taken prevelance in the market and for this reason the Datacloud Europe event was created to harbour and share good...
AI of Things

Humanities in a Big Data World

A lot has been said about the future of workforce. We have seen many “prophets” claiming the end of jobs how we know them today. Oxford University has claimed that tech...
AI of Things

Whatsapp is down, now what?

Written by Raúl López and Luis Suárez, LUCA interns. Very few people use their mobile phones without installing Whatsapp. The application gives thousands of millions of people the possibility to...
AI of Things

Big Data has even reached Las Fallas in Valencia

Just a few months ago, the capital of the Valencian community hosted the biggest party of the year: Las Fallas de Valencia. Every year from the 15th until the...
AI of Things

Dan Rosen talked about the importance of adopting mobile advertising: LUCA Talk 4

This past Wednesday our head of Global Advertising, Dan Rosen, gave a talk highlighting the importance of a “mobile first, mobile only” approach to advertising. Dan started by giving an...

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One of the recurring use cases that is always mentioned when talking about Blockchain is its application in supply chains. In fact, back in 2018, at Telefónica we were...
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Information leakage in Data Loss Prevention leader companies
Gartner has released a study that classifies the most important companies that offer Data Loss Prevention (DLP) solutions depending on their position, strategy, effectiveness, and market leadership. We have made...
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