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    • Most read content in 2021 How AI is helping fashion retailers stay afloat
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    • Can Big Data reshape the Outdoor Media sector? Telefónica Tech AI of Things made real
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    • GSMA IoT Security Champion: Award to our IoT Security team CNCF’s Harbor (cloud native registry) fixes an information disclosure bug discovered by ElevenPaths (CVE-2020-29662)

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    • AI of Things

      Cloud AI vs. Edge AI: know their differences and choose the right approach for your AI project

      Learn about the differences between Edge AI and Cloud AI, advantages and disadvantages, and choose the right approach for your Artificial Intelligence project.
      AI of Things

      These free Google courses will get you started with generative-AI

      Learn about the concepts and principles of generative AI or how to create and deploy AI solutions: language models, image generation... and also about responsible AI.
    • AI of Things

      International call traffic may tell you more than first thought

      This post debates the value of international phone calls in understanding society. Telefónica has a wide global infrastructure of networks which can be used by other service providers to carry...
      AI of Things

      Could Big Data solve the music industry’s problems?

      Musicians relations with their publishers and labels have always been tumultuous and it has been alleged with the amount of middle men in the industry that it can take...
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  • Data stories
    • Coches antes y después del covid
      AI of Things

      Deep Learning and satellite images to estimate the impact of COVID19

      Motivated by the fact that the Coronavirus Disease (COVID-19) pandemic has caused worldwide turmoil in a short period of time since December 2019, we estimate the negative impact of...
      AI of Things

      Success Story: LUCA Transit and Highways England

      The transport industry is very receptive to the application of Big Data and Artificial Intelligence strategies, as there are clear use cases that can maximize a companies’ efficiency and...
    • AI of Things

      Cycling in the city? Analysing Cyclist Safety in Madrid with Excel

      Written by Paloma Recuerdo, original post in Spanish In this post we will see an example of how we can perform simple descriptive analytics on a set of data, without...
      AI of Things

      Improving intent to purchase with mobile advertising: Success Story of Milpa Real

      The Kantar Millward study demonstrates the effectiveness of the Mobile Advertising platform Data Rewards. The objective of the Brand Lift study is to measure the effectiveness of an advertising campaign,...
    • Data stories
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      • LUCA Proofs of concept

Área: LUCA

AI of Things

4 reasons why you should visit the LUCA stand at MWC2017

Next week, we’ll be taking part in Mobile World Congress in Barcelona, the world’s largest gathering for the telecommunications industry. With Big Data and Artificial Intelligence playing such a...
Ana Zamora

Open Algorithms, what are they? Yves-Alexandre de Montjoye explains

Yves – Alexandre de Montjoye is a lecturer at Imperial College London’s new Data Science Institute. As a postdoctoral researcher at Harvard IQSS, his main field of research focuses on metadata...
Ana Zamora

LUCA Talk 2: Big Data as a Force for Good

In the world of data, we tend to focus on how Big Data technology can optimize our organizations, maximize revenues and make our organizational processes more efficient. However, there is...
Richard Benjamins

How these 4 sports are using Data Science

Thousands of companies around the world may have started their journey to become data-driven, harnessing the full potential of Big Data, however, the world of professional sports is only...
AI of Things

These 4 people are using Big Data to find their Valentine

More often than not, we talk about the application of Big Data in the realms of business – focusing on how such technology can enable us to optimize our...
Richard Benjamins

Artificial Intelligence vs Cognitive Computing: What’s the difference?

The media hype around Artificial Intelligence (AI) and Cognitive Computing is unquestionable at the moment. They seem to appear everywhere on the Internet in the press, blogs, conferences and events...
AI of Things

LUCA boosts brand engagement with “Sponsored Data” product

    Sponsored data is the mobile data equivalent of the toll-free telephone service where a third party or carrier pays for the customer’s access to the internet or a set...
AI of Things

Meet our LUCA team in Brazil

Did you know that LUCA has data experts in 12 different countries? Our HQ may be here in Madrid in Spain, but we have Data Scientists, Data Engineers, Business...
Ana Zamora

Voluntechies, bringing virtual reality to hospitalized kids

One of the amazing aspects of working with technology is the potential social good you can do with it. Here at LUCA we strongly believe in the power of...
AI of Things

LUCA to power data-driven decisions in Brazil’s tourism sector

Brazil’s tourism industry had a huge boost in 2016 with more than half a million tourists descending upon Rio de Janeiro for the Olympics – making it a record year with...

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  • Telefónica Tech

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José Luis Núñez Díaz
Towards a smarter supply chain
One of the recurring use cases that is always mentioned when talking about Blockchain is its application in supply chains. In fact, back in 2018, at Telefónica we were...
ElevenPaths
Squeezing the numbers and facts of Google’s annual Android security report
Last month Google published its third annual security report on Android’s security protections, aiming to send a clear message to the world about mobile malware (or Potentially Harmful Applications...
Florence Broderick
Now you can use Latch with Dropbox, Facebook and others digital services
Many of you have asked us which services you can use Latch with, regretting that so far it could not be used in the more common services, such as...
Florence Broderick
Fake AdBlocks in Chrome Web Store leads to… ¿adware?
No platform is free from abuse. Chrome Web Store has been abused in the past, mainly by ad injectors or general adware. In fact, Google has just removed almost...
Florence Broderick
Heartbleed plugin for FOCA
By now, everyone knows about Heartbleed. Just like we did for FaasT, we have created a plugin for FOCA (final version) one of our most downloaded tools. This plugin...
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