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    • Road safety and IoT Now the lighting is also smart
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    • AI in Advertising: Prediciting Trends or Reinforcing Stereotypes? Telefónica: a data and Artificial Intelligence driven company
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    • #CyberSecurityPulse: The Boom of JavaScript Miners AMSIext: Our Extension That Detects Malware in the Browser Memory

  • Artificial Intelligence
    • AI of Things

      Cloud AI vs. Edge AI: know their differences and choose the right approach for your AI project

      Learn about the differences between Edge AI and Cloud AI, advantages and disadvantages, and choose the right approach for your Artificial Intelligence project.
      AI of Things

      These free Google courses will get you started with generative-AI

      Learn about the concepts and principles of generative AI or how to create and deploy AI solutions: language models, image generation... and also about responsible AI.
    • Patrick Buckley

      The Hologram Concert – How AI is helping to keep music alive

      When Whitney Houston passed away in 2012, the world was shocked by the sudden and tragic news of her death. Fans gathered around the Beverly Hills hotel in Los...
      Olivia Brookhouse

      IoT and Big Data, essential technologies for Rugby Union

      Next in our series of #IoTinSport we are focusing on the innovation of IoT and Big Data in the sport of Rugby. Using IoT devices within sport allows coaches...
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  • Data stories
    • Coches antes y después del covid
      AI of Things

      Deep Learning and satellite images to estimate the impact of COVID19

      Motivated by the fact that the Coronavirus Disease (COVID-19) pandemic has caused worldwide turmoil in a short period of time since December 2019, we estimate the negative impact of...
      AI of Things

      Success Story: LUCA Transit and Highways England

      The transport industry is very receptive to the application of Big Data and Artificial Intelligence strategies, as there are clear use cases that can maximize a companies’ efficiency and...
    • AI of Things

      LUCA Tourism at the Mexico Balloon Festival

      Each year, the  Festival Internacional del Globo (FIG), brings together over 200 hot air balloons that fill the sky above the ‘Parque Metropolitano in León, Guanajuato, in what is an...
      AI of Things

      The refugee crisis and Syrian Civil War; a humanitarian issue reflected through data

      When we finish the year we always look to the past to weigh up the good and the bad moments of the year (trying to make the most of...
    • Data stories
      • LUCA Case Studies
      • LUCA Proofs of concept

Área: LUCA

AI of Things

BD4SG: A new way to understand Big Data

Recent years have seen a large public debate surrounding the technology behind Big Data and how it can help optimise organizations, maximise profits and bring companies closer to their...
AI of Things

Responsible data usage for effective advertising

Written by Liao Yin Tung  Recently The Economist stated that “The world’s most valuable resource is no longer oil, but data”. With the rise of mobile technology, traditional advertising has unsurprisingly...
AI of Things

LUCA chooses Hortonworks from Hadoop as its platform to offer Big Data as a service for Spain

As each business sector is becoming increasingly competitive, data has become a key asset to success. In order to best leverage this asset, though, businesses need to ensure that...
AI of Things

LUCA Talk 5: Transforming the Tourism Industry with Dynamic Insights

It is already common knowledge that tourism is one of the biggest successes for the Spanish economy. Travelers are now more informed than ever before, instantly sharing their experiences...
AI of Things

Mum, when I grow up I want to be a hacker

The hacker concept is most often associated with male ‘techies’ and ‘geeks’. But why is it so difficult to find female role models in the world of technology? A...
AI of Things

Datacloud Europe is nearly here!

The importance of the data cloud storage method has taken prevelance in the market and for this reason the Datacloud Europe event was created to harbour and share good...
AI of Things

Humanities in a Big Data World

A lot has been said about the future of workforce. We have seen many “prophets” claiming the end of jobs how we know them today. Oxford University has claimed that tech...
AI of Things

Whatsapp is down, now what?

Written by Raúl López and Luis Suárez, LUCA interns. Very few people use their mobile phones without installing Whatsapp. The application gives thousands of millions of people the possibility to...
AI of Things

Big Data has even reached Las Fallas in Valencia

Just a few months ago, the capital of the Valencian community hosted the biggest party of the year: Las Fallas de Valencia. Every year from the 15th until the...
AI of Things

Dan Rosen talked about the importance of adopting mobile advertising: LUCA Talk 4

This past Wednesday our head of Global Advertising, Dan Rosen, gave a talk highlighting the importance of a “mobile first, mobile only” approach to advertising. Dan started by giving an...

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José Luis Núñez Díaz
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One of the recurring use cases that is always mentioned when talking about Blockchain is its application in supply chains. In fact, back in 2018, at Telefónica we were...
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Last month Google published its third annual security report on Android’s security protections, aiming to send a clear message to the world about mobile malware (or Potentially Harmful Applications...
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Now you can use Latch with Dropbox, Facebook and others digital services
Many of you have asked us which services you can use Latch with, regretting that so far it could not be used in the more common services, such as...
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Fake AdBlocks in Chrome Web Store leads to… ¿adware?
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Heartbleed plugin for FOCA
By now, everyone knows about Heartbleed. Just like we did for FaasT, we have created a plugin for FOCA (final version) one of our most downloaded tools. This plugin...
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