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  • IoT
    • 5G – The Key Technology for the development of IoT The importance of labeling: spotlabel
  • Big Data
    • LUCA partners with Pelephone to bring Big Data services to Israel Telefónica Activation Programme: Innovate with IoT
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    • Cyber Security Weekly Briefing 20-26 November Cyber Security in Times of Pandemic: How Has Confinement Affected Our Digital Security?

  • Artificial Intelligence
    • AI of Things

      Cloud AI vs. Edge AI: know their differences and choose the right approach for your AI project

      Learn about the differences between Edge AI and Cloud AI, advantages and disadvantages, and choose the right approach for your Artificial Intelligence project.
      AI of Things

      These free Google courses will get you started with generative-AI

      Learn about the concepts and principles of generative AI or how to create and deploy AI solutions: language models, image generation... and also about responsible AI.
    • People walking over a dam. Photo: Gabor Koszegi / Unsplash
      Nacho Palou

      AI of Things for smart and sustainable water management

      The European Drought Observatory (EDO) monitors, analyses, forecasts and measures the impact of droughts and their consequences on the economy, agriculture and other areas. In its latest report EDO highlights...
      AI of Things

      BD4SG: A new way to understand Big Data

      Recent years have seen a large public debate surrounding the technology behind Big Data and how it can help optimise organizations, maximise profits and bring companies closer to their...
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  • Data stories
    • Coches antes y después del covid
      AI of Things

      Deep Learning and satellite images to estimate the impact of COVID19

      Motivated by the fact that the Coronavirus Disease (COVID-19) pandemic has caused worldwide turmoil in a short period of time since December 2019, we estimate the negative impact of...
      AI of Things

      Success Story: LUCA Transit and Highways England

      The transport industry is very receptive to the application of Big Data and Artificial Intelligence strategies, as there are clear use cases that can maximize a companies’ efficiency and...
    • AI of Things

      Can Big Data reshape the Outdoor Media sector?

      Out-of-home (OOH) adspend in the UK rose to £1 billion  2014, and is predicted to grow by 4.8% in 2016 according to a recent report.  To ensure they benefit...
      AI of Things

      How the workers travel to Distrito T?

      Written by LUCA Big Data for Social Good Team. Telefónica operates in 17 countries and has presence in 24, however its central offices can be found in Madrid, in a...
    • Data stories
      • LUCA Case Studies
      • LUCA Proofs of concept
Olivia Brookhouse

ARTYficial Intelligence or just Artificial, can tech be creative?

When I hear the word art, a few masterpieces spring to mind; Monet’s Water lilies, Picasso’s Guernica and Van Gough’s Starry Night. Whilst many artists names’ do not carry...
Carlos Alberto Lorenzo Sandoval

Transform to Perform: If you have talent in your company, don’t let it escape

Cars can’t fly yet, but do we need them when we are experiencing a flood of information from all directions? I have always wondered what the traffic lights of the future would...
Richard Benjamins

Is your AI system discriminating without knowing it?: The paradox between fairness and privacy

This post assumes that readers are aware of the good things that Artificial Intelligence (AI) can bring to our businesses, societies and lives. And also about the most evident challenges that...
AI of Things

LUCA Talk: RCS for Business Messaging, a New Generation

It is undeniable that we are in the midst of a revolution in communications. With more than five billion active accounts in mobile messaging applications and a strong upward...
Olivia Brookhouse

Can Big Data help reduce Deforestation in the Amazon?

The disturbing images and videos of the Amazon ablaze last month were truly shocking and saddening. Not only trees, but wildlife, animals, habitats and homes burned to the...
Víctor González

Improving Effectiveness at a Call Center with Machine Learning

Understanding our clients and giving the best response to meeting their needs in the shortest amount of time possible is key to improving satisfaction and engagement with the company. The problem begins...
Olivia Brookhouse

Could Artificial Intelligence be used to prevent suicide?

The UK and Europe are experiencing a Mental Health crisis, where Suicide is the most common cause of death for men aged 20-49 in England and Wales. According to...
AI of Things

Improving intent to purchase with mobile advertising: Success Story of Milpa Real

The Kantar Millward study demonstrates the effectiveness of the Mobile Advertising platform Data Rewards. The objective of the Brand Lift study is to measure the effectiveness of an advertising campaign,...
AI of Things

Are data-driven strategies in the energy sector competitive? Naturgy proves it.

In today’s data story, we explore the success story of a large energy company, Naturgy, and how its digital transformation process towards becoming a data-driven company is already having...
Olivia Brookhouse

AI in Advertising: Prediciting Trends or Reinforcing Stereotypes?

Have you ever noticed the stark differences between the advertisements shown on our respective Facebook pages, even under the same roof? From Husband to Wife, Mother to Daughter, Sister...

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  • Telefónica Tech

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Innovation Marketing Team
Partnerships that escalate entrepreneurship and innovate the corporation: Ten Wayra startups that do business with Vivo
With 10 years of operations, Wayra has transformed the entrepreneurial ecosystem in Brazil and worldwide. Since its launch in 2011, when it was created to support entrepreneurship, Wayra has...
ElevenPaths
Squeezing the numbers and facts of Google’s annual Android security report
Last month Google published its third annual security report on Android’s security protections, aiming to send a clear message to the world about mobile malware (or Potentially Harmful Applications...
Florence Broderick
Quick and dirty script in Powershell to check certificate fingerprints
Malware is using signed binaries to attack Windows systems. Malware needs it to get into the roots of the operative system. So attackers steal or create their own certificates....
Florence Broderick
How to bypass antiXSS filter in Chrome and Safari (discovered by ElevenPaths)
Modern browsers usually have an antiXSS filter, that protects users from some of the consequences of this kind of attacks. Normally, they block cross site scripting execution, so the...
Florence Broderick
FOCA Final Version, the ultimate FOCA
You all know FOCA. Over the years, it had a great acceptation and became quite popular. Eleven Path has killed the FOCA to turn it into a professional service,...
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