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  • IoT
    • IoT Trends for 2017, users in the spotlight Bluetooth for IoT, much more than handsfree technology
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    • MWC Day 2: Our data-driven approach to Commuting and Pollution Smart Stadiums: How 5G is revolutionising live Sports
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    • Cybersecurity Weekly Briefing 29 August-4 September Will Rust save the world? (I)

  • Artificial Intelligence
    • AI of Things

      Cloud AI vs. Edge AI: know their differences and choose the right approach for your AI project

      Learn about the differences between Edge AI and Cloud AI, advantages and disadvantages, and choose the right approach for your Artificial Intelligence project.
      AI of Things

      These free Google courses will get you started with generative-AI

      Learn about the concepts and principles of generative AI or how to create and deploy AI solutions: language models, image generation... and also about responsible AI.
    • Photo: Tai Jyun / Unsplash
      Alfonso Ibañez

      Edge Computing and Machine Learning, a strategic alliance

      By Alfonso Ibáñez and Aitor Landete Nowadays, it is not unusual to talk about terms such as Artificial Intelligence or Machine Learning. Society, companies and governments are increasingly aware of...
      AI of Things

      Ready for a Wild World: Big Data is key for humanitarian issues

      The Big Data for Social Good event organized by LUCA, “Ready for a Wild World“, took place on May 24th and brought together experts from relevant global organizations and...
    • Artificial Intelligence
      • Big Data & AI Tutorials
      • AI for all
      • AI & Big Data Applications
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  • Data stories
    • Coches antes y después del covid
      AI of Things

      Deep Learning and satellite images to estimate the impact of COVID19

      Motivated by the fact that the Coronavirus Disease (COVID-19) pandemic has caused worldwide turmoil in a short period of time since December 2019, we estimate the negative impact of...
      AI of Things

      Success Story: LUCA Transit and Highways England

      The transport industry is very receptive to the application of Big Data and Artificial Intelligence strategies, as there are clear use cases that can maximize a companies’ efficiency and...
    • AI of Things

      Improving intent to purchase with mobile advertising: Success Story of Milpa Real

      The Kantar Millward study demonstrates the effectiveness of the Mobile Advertising platform Data Rewards. The objective of the Brand Lift study is to measure the effectiveness of an advertising campaign,...
      AI of Things

      The new Spain: redrawing the country using mobility data

      One of the most exciting fields that the use of data opens up is the study of networks. Our societies, communications, infrastructure, businesses and many other areas of life...
    • Data stories
      • LUCA Case Studies
      • LUCA Proofs of concept
Almudena Bonet Medina

Consumer Insights: Telling the stories behind the numbers

Written by Almudena Bonet Big Data, Advanced Analytics & Consumer Insights at LUCA consulting analytics “A lot of times, people don’t know what they want until you show it to them.” Steve...
AI of Things

“Data is in the air” with the Data Science Awards Spain 2018

Winners of the Data Science Awards 2018. On November 22nd, Telefónica celebrated the third edition of the Data Science Awards Spain 2018 prize giving, the only awards in Spain that...
AI of Things

The Deep Learning Hype

Written by Alfonso Ibañez, Data Science manager at LUCA consulting analytics In the era of Big Data a day does not pass without us reading some news about Artificial Intelligence, Machine...
AI of Things

5 in 5: How to successfully implement AI into your business (EP 2)

As many firms embark upon their digital transformation, confusion is growing around the use of Artificial Intelligence and what it will mean for the business world. As we have...
AI of Things

Movistar+ launches a pioneering advertising innovation project in Spain

Post written by Milena Quintana Pinto, Marketing of Mobile Advertising – LUCA This initiative by Movistar+ will allow households watching #0 (in linear TV) to enjoy ads adapted to the...
AI of Things

The Chief Data Officer: What can they do for your company?

Written by Antonio Pita Lozano, Operations & Solutions Director at LUCA Consulting Analytics. Head of Big Data Science Data economy, Big Data, Machine Learning, Artificial Intelligence or Internet of Things...
AI of Things

Analysing tourist profiles in Spain with INE

Tourism is one of the main sectors of economic activity in Spain. According to the National Institute of Statistics (INE), an autonomous body under the Ministry of Economy in...
AI of Things

5 in 5: How AI can benefit your business (EP 1)

Over the last 10 years, we have experienced a monumental shift in the way in which businesses operate. Terms such as Big Data and Artificial Intelligence are common place, and as the full...
AI of Things

Mobility patterns in Lima and Callao based on Big Data technology

We often think of Big Data as something exclusive to private companies. But one of the clearest applications is that of public bodies who want to improve the lives...
AI of Things

4 trends in technology for 2019

Now that the year is almost coming to a close, it’s worth it to take a look at the predictions made for next year. What are the trends on...

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Kassandra Block
The latest from MWC21: connectivity, innovation and entertainment in Telefónica’s digital home
How are we reinventing the home at Telefónica? The pandemic has changed consumer habits and the home has become a space where we work, have fun and socialise.     All of this was...
Florence Broderick
New tool: PinPatrol for Chrome. Something more than a plugin, a forensics tool
Back in July, we created a new tool for improving the experience using HSTS and HPKP in Firefox. Now it’s time for Chrome. It shows this information in a...
Florence Broderick
Winners of the Latch Plugins Contest
As you know, last 16th of October 2014, as part of our annual “Security Innovation Day” event, we announced the launch of the “Latch Plugins Contest“, the first Latch...
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