Cristina de la Cruz How do we talk to Aura in different countries? The implementation of Aura, Telefónica’s Artificial Intelligence, in Spain, Brazil, the United Kingdom and Germany has revolutionised the way customers interact with the company. Currently, and depending on the...
Sarah Rojewski Transformation of customer service and sales in Germany with Aura I was invited to the event “Women in AI & Data” organized by databricks and hosted by Microsoft in Munich. It seems like a trendy topic but the founder...
Jose Palazón Our vision of Aura: more than just a digital assistant This week I participated for the first time in the Telco AI Summit, which took place in London. During the presentation entitled “Our vision of Aura: much more than a digital...
Miryam Artigas Telefónica receives the award as a leading AI company at the GLOTEL Awards thanks to Aura Last week, Telecoms.com, the digital transformation news platform, held the seventh edition of the Global Telecoms Awards (GLOTEL Awards) in central London. Like every year, experts from around the...
Richard Benjamins The RAE launches LEIA with Telefónica, Google, Microsoft, Amazon, Twitter and Facebook Last Friday, Chema Alonso and I had the opportunity to attend the closing session of the 16th Congress of the Association of Spanish Language Academies (ASALE) in Seville organised...
Óscar Mancebo Movistar Living Apps, a new technological experience in the home The fact that Artificial Intelligence is revolutionising and transforming the telecommunications sector is nothing new. Users, accustomed to dealing with virtual assistants and chatbots, increasingly rely on digital transformation. Anticipating...
Cristina de la Cruz Telefónica merges home communications through Aura Ecosystem Telefónica has been introducing technology into its customers’ homes for years, and now it is taking a step further by implementing Artificial Intelligence at home, through Movistar Home and Movistar Living Apps. An entire...
Fernando Menéndez-Ros The expansion and future of Aura, Telefónica’s AI A few years ago, Telefónica began a digital transformation process with the aim of seeking simplification, adaptation and the comprehensive digitalisation of the Company through the design and implementation...
Cristina de la Cruz Hacker Women are driving Aura, Telefónica’s Artificial Intelligence Telefónica is the pioneer telco in introducing Artificial Intelligence (AI), through Aura, to facilitate communication with its customers. Behind this initiative, one of the Company’s most ambitious, the profiles...
Fernando Menéndez-Ros Telefónica: a data and Artificial Intelligence driven company Last week Chema Alonso, Chief Data Officer of Telefónica, and Irene Gómez, Director of Telefónica Aura, gave a keynote speech about the company’s vision and ongoing projects on data...
