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  • IoT
    • New experiences in the stores of the future IoT and Big Data in football to enable intelligent decision making
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    • Come and play sports with Telefonica, and take on the best! 54% of organizations now have Chief Data Officers, but should mine?
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    • You take a holiday, but your cybersecurity doesn’t: 5 tips to protect yourself this summer ElevenPaths further strengthens its reputation as a cybersecurity services provider

  • Artificial Intelligence
    • AI of Things

      Cloud AI vs. Edge AI: know their differences and choose the right approach for your AI project

      Learn about the differences between Edge AI and Cloud AI, advantages and disadvantages, and choose the right approach for your Artificial Intelligence project.
      AI of Things

      These free Google courses will get you started with generative-AI

      Learn about the concepts and principles of generative AI or how to create and deploy AI solutions: language models, image generation... and also about responsible AI.
    • Richard Benjamins

      Artificial Intelligence: What even is that?

      Artificial Intelligence (AI) is the hottest topic out there at the moment, and often it is merely associated with chatbots such as Siri or other cognitive programs such as...
      AI of Things

      An introduction to Machine Learning: “What are Insights?”

      Content originally written in Spanish by Paloma Recuero de los Santos, LUCA Brand Awareness. Within LUCA, we often talk of “Insights“. Our tools are designed to obtain valuable “Insights”, or “Actionable Insights” that...
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    • Coches antes y después del covid
      AI of Things

      Deep Learning and satellite images to estimate the impact of COVID19

      Motivated by the fact that the Coronavirus Disease (COVID-19) pandemic has caused worldwide turmoil in a short period of time since December 2019, we estimate the negative impact of...
      AI of Things

      Success Story: LUCA Transit and Highways England

      The transport industry is very receptive to the application of Big Data and Artificial Intelligence strategies, as there are clear use cases that can maximize a companies’ efficiency and...
    • AI of Things

      Movistar Team: the best cyclists, the best behind the scenes team, the best strategy and Big Data

      By Mikel Zabala, PhD (Sport Scientist, Lecturer at Granada University and member of the team of trainers for the Movistar Team), Javier Carro (Data Scientest en LUCA), y Pedro...
      AI of Things

      Mobility patterns in Lima and Callao based on Big Data technology

      We often think of Big Data as something exclusive to private companies. But one of the clearest applications is that of public bodies who want to improve the lives...
    • Data stories
      • LUCA Case Studies
      • LUCA Proofs of concept

Área: LUCA

AI of Things

5 in 5: Top 5 future predictions for AI

Welcome to the 4th instalment of 5 in 5. This week we will dive into the top 5 future predictions for Artificial Intelligence (AI). As we have seen previously,...
Carlos Lorenzo

TOP 5: The 5 most read posts of Synergic Partners

Today we have an important announcement, as you know Synergic Partners has been integrated into LUCA, the data unit of Telefónica, and with the aim of continuing to offer...
AI of Things

5 in 5: Top 5 companies using AI (EP 3)

In the 3rd edition of 5 in 5, we will take a look at the top 5 companies who have already implemented functioning Artificial Intelligence (AI) into their practices....
Richard Benjamins

How to measure your data maturity?

Big Data and Artificial Intelligence (AI) have become very popular these days, and many organizations have started their data journey to become more data-driven and take automated, intelligent decisions....
Almudena Bonet Medina

Consumer Insights: Telling the stories behind the numbers

Written by Almudena Bonet Big Data, Advanced Analytics & Consumer Insights at LUCA consulting analytics “A lot of times, people don’t know what they want until you show it to them.” Steve...
AI of Things

“Data is in the air” with the Data Science Awards Spain 2018

Winners of the Data Science Awards 2018. On November 22nd, Telefónica celebrated the third edition of the Data Science Awards Spain 2018 prize giving, the only awards in Spain that...
AI of Things

The Deep Learning Hype

Written by Alfonso Ibañez, Data Science manager at LUCA consulting analytics In the era of Big Data a day does not pass without us reading some news about Artificial Intelligence, Machine...
AI of Things

5 in 5: How to successfully implement AI into your business (EP 2)

As many firms embark upon their digital transformation, confusion is growing around the use of Artificial Intelligence and what it will mean for the business world. As we have...
AI of Things

Movistar+ launches a pioneering advertising innovation project in Spain

Post written by Milena Quintana Pinto, Marketing of Mobile Advertising – LUCA This initiative by Movistar+ will allow households watching #0 (in linear TV) to enjoy ads adapted to the...
AI of Things

The Chief Data Officer: What can they do for your company?

Written by Antonio Pita Lozano, Operations & Solutions Director at LUCA Consulting Analytics. Head of Big Data Science Data economy, Big Data, Machine Learning, Artificial Intelligence or Internet of Things...

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One of the recurring use cases that is always mentioned when talking about Blockchain is its application in supply chains. In fact, back in 2018, at Telefónica we were...
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