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    • Success Story: achieving an audience based strategy An IoT that deserves an Oscar
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    • MWC21: 5G and digital technologies, a reality for the post-covid recovery Podcast #1: The Challenges of working with data
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    • Analysis of APPs Related to COVID19 Using Tacyt (I) Cyber Security Weekly Briefing 26 March- 1 April

  • Artificial Intelligence
    • AI of Things

      Cloud AI vs. Edge AI: know their differences and choose the right approach for your AI project

      Learn about the differences between Edge AI and Cloud AI, advantages and disadvantages, and choose the right approach for your Artificial Intelligence project.
      AI of Things

      These free Google courses will get you started with generative-AI

      Learn about the concepts and principles of generative AI or how to create and deploy AI solutions: language models, image generation... and also about responsible AI.
    • AI of Things

      Chatbots? New? You haven’t met ELIZA

      By Dr Richard Benjamins, VP for External Positioning and Big Data for Social Good at LUCA. Artificial Intelligence is a hot topic at the moment. We definitely live in the...
      Photo: Rhett Lewis / Unsplash
      Roberto García Esteban

      Cloud Computing, the great ally for the digitalisation of the sports sector (and for athletes)

      Data analytics has become fundamental to sport. Gone are the days of coaches and trainers taking notes with their pen in a notebook during matches or training sessions. Everything from...
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  • Data stories
    • Coches antes y después del covid
      AI of Things

      Deep Learning and satellite images to estimate the impact of COVID19

      Motivated by the fact that the Coronavirus Disease (COVID-19) pandemic has caused worldwide turmoil in a short period of time since December 2019, we estimate the negative impact of...
      AI of Things

      Success Story: LUCA Transit and Highways England

      The transport industry is very receptive to the application of Big Data and Artificial Intelligence strategies, as there are clear use cases that can maximize a companies’ efficiency and...
    • Figure 1: The Royal Palace is one of Madrid's top tourist attractions.
      AI of Things

      Case Study: LUCA Tourism and Royal Palace Visitors Analysis

      Madrid receives almost 6 million international tourists annually, who come to the city to see the history, soak up the sunshine and experience the culture. In addition to this...
      AI of Things

      How Big Data helped Stuttgart improve commutes and tackle Climate Change

      Here at LUCA, we are passionate about harnessing the power of data to tackle problems. Whether the problem is a global threat like climate change or a personal issue...
    • Data stories
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Área: LUCA

AI of Things

5 in 5: Top 5 future predictions for AI

Welcome to the 4th instalment of 5 in 5. This week we will dive into the top 5 future predictions for Artificial Intelligence (AI). As we have seen previously,...
Carlos Lorenzo

TOP 5: The 5 most read posts of Synergic Partners

Today we have an important announcement, as you know Synergic Partners has been integrated into LUCA, the data unit of Telefónica, and with the aim of continuing to offer...
AI of Things

5 in 5: Top 5 companies using AI (EP 3)

In the 3rd edition of 5 in 5, we will take a look at the top 5 companies who have already implemented functioning Artificial Intelligence (AI) into their practices....
Richard Benjamins

How to measure your data maturity?

Big Data and Artificial Intelligence (AI) have become very popular these days, and many organizations have started their data journey to become more data-driven and take automated, intelligent decisions....
Almudena Bonet Medina

Consumer Insights: Telling the stories behind the numbers

Written by Almudena Bonet Big Data, Advanced Analytics & Consumer Insights at LUCA consulting analytics “A lot of times, people don’t know what they want until you show it to them.” Steve...
AI of Things

“Data is in the air” with the Data Science Awards Spain 2018

Winners of the Data Science Awards 2018. On November 22nd, Telefónica celebrated the third edition of the Data Science Awards Spain 2018 prize giving, the only awards in Spain that...
AI of Things

The Deep Learning Hype

Written by Alfonso Ibañez, Data Science manager at LUCA consulting analytics In the era of Big Data a day does not pass without us reading some news about Artificial Intelligence, Machine...
AI of Things

5 in 5: How to successfully implement AI into your business (EP 2)

As many firms embark upon their digital transformation, confusion is growing around the use of Artificial Intelligence and what it will mean for the business world. As we have...
AI of Things

Movistar+ launches a pioneering advertising innovation project in Spain

Post written by Milena Quintana Pinto, Marketing of Mobile Advertising – LUCA This initiative by Movistar+ will allow households watching #0 (in linear TV) to enjoy ads adapted to the...
AI of Things

The Chief Data Officer: What can they do for your company?

Written by Antonio Pita Lozano, Operations & Solutions Director at LUCA Consulting Analytics. Head of Big Data Science Data economy, Big Data, Machine Learning, Artificial Intelligence or Internet of Things...

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  • Telefónica Tech

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One of the recurring use cases that is always mentioned when talking about Blockchain is its application in supply chains. In fact, back in 2018, at Telefónica we were...
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When cyberattacks occur in large organizations, it is crucial to remember where duplicate files are stored, as this information is also subject to infection by a malware virus or...
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Mobile Connect is a multi-operator solution driven by GSMA for universal secure access. The user only needs to link their information to their mobile device solution to have quick...
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Gartner has released a study that classifies the most important companies that offer Data Loss Prevention (DLP) solutions depending on their position, strategy, effectiveness, and market leadership. We have made...
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