Olivia Brookhouse AI in Advertising: Prediciting Trends or Reinforcing Stereotypes? Have you ever noticed the stark differences between the advertisements shown on our respective Facebook pages, even under the same roof? From Husband to Wife, Mother to Daughter, Sister...
AI of Things Business Message main players and roles Telecommunications companies have a natural right to play in enabling communication channels for their customers. However, in the case of P2P (Peer to Peer) messaging we see that Over...
AI of Things Movistar+ launches a pioneering advertising innovation project in Spain Post written by Milena Quintana Pinto, Marketing of Mobile Advertising – LUCA This initiative by Movistar+ will allow households watching #0 (in linear TV) to enjoy ads adapted to the...
AI of Things Successful digital campaigns with Smart Insights Post written by Carlos Vayas, Business Manager Big Data & Advertising The key to executing a successful digital campaign is having the appropriate data at the time of decision making...
AI of Things The evolution of TV – Addressable Advertising: Creating a Better, More Personal TV & Video Experience Written by Natalia Barrera Palomero – Digital Consultant in LUCA Advertising As a powerful channel with broad reach, it is no surprise that TV currently accounts for $70 billion in...
AI of Things What GDPR laws mean for you Post written by Rodrigo Machado – Head of Technology, Mobile Advertising General Data Protection Regulation – GDPR, the new EU regulation that has been designed to update the existing data...
AI of Things Business Messaging – From humble SMS to conversational commerce Written by Jenny Whelan, Head of Business Affairs – LUCA Advertising We all know SMS. With 5 billion users, the reach of SMS as a messaging channel is unparalleled. Combined...
AI of Things First results of the OOH advertising project in Brazil On the 26th March, Clear Channel, JCDecaux and Otima presented the results of the OOH map campaigns in Rio de Janeiro and São Paulo that were carried out alongside...
AI of Things Weve launches Weve Locate – Location verification technology Weve, O2´s mobile advertising subsidiary has recently launched a new service, Weve Locate, a location verification product. This new service will allow advertisers to truly reach their target audiences,...
AI of Things Enrich your messages with the new SMS 2.0 Once upon a time, there was a ubiquitous mobile technology, which earned a high level of subscriber trust, and did this with just only 160 characters. This fairy tale...
ElevenPaths Mum, I want to be a hacker The hacker concept is most often associated with male ‘techies’ and ‘geeks’. But why is it so difficult to find female role models in the world of technology? We...
ElevenPaths ElevenPaths creates an addon to make Firefox compatible with Certificate Transparency Certificate Transparency will be mandatory in Chrome for new certificates in late 2017. This means that the webpages will show an alert if protected by certificates not present in...
Florence Broderick ElevenPaths Talks: The ISF Standard of Good Practice for Information Security REGISTER HERE! On Thursday, 19 May, our colleague Sebastian will give a speech about The ISF Standard of Good Practice for Information Security. The standard of good practice is...
Florence Broderick Quick and dirty script in Powershell to check certificate fingerprints Malware is using signed binaries to attack Windows systems. Malware needs it to get into the roots of the operative system. So attackers steal or create their own certificates....
Florence Broderick Heartbleed plugin for FOCA By now, everyone knows about Heartbleed. Just like we did for FaasT, we have created a plugin for FOCA (final version) one of our most downloaded tools. This plugin...
