AI of Things Feel Free to browse: How online retailers are driving sales with sponsored data Leading online retailers are using sponsored data to remarkable effect: Consumers are spending more time in apps, browsing more frequently, and making more purchases. Before the internet, ‘browsing’ meant looking...
AI of Things From Automation To Inclusion: Why Banks Are Embracing Sponsored Data Content Written by David Nowicki CMO and Head of Business Development at Datami and published through LinkedIn. A wave of Sponsored Data deployments from leading retail banks is the latest in a...
AI of Things Data rewards are the new consumer engagement tool & Gigabytes are the new currency Today’s consumers are fairly savvy about companies selling to them. As they are constantly bombarded with an increasing number of calls to action, these engagement attempts are often viewed...
AI of Things Responsible data usage for effective advertising Written by Liao Yin Tung Recently The Economist stated that “The world’s most valuable resource is no longer oil, but data”. With the rise of mobile technology, traditional advertising has unsurprisingly...
AI of Things Dan Rosen talked about the importance of adopting mobile advertising: LUCA Talk 4 This past Wednesday our head of Global Advertising, Dan Rosen, gave a talk highlighting the importance of a “mobile first, mobile only” approach to advertising. Dan started by giving an...
AI of Things LUCA boosts brand engagement with “Sponsored Data” product Sponsored data is the mobile data equivalent of the toll-free telephone service where a third party or carrier pays for the customer’s access to the internet or a set...
José Luis Núñez Díaz Towards a smarter supply chain One of the recurring use cases that is always mentioned when talking about Blockchain is its application in supply chains. In fact, back in 2018, at Telefónica we were...
Florence Broderick Jam Session with Greg Day Madrid 2017 Roundup Estrenamos el mes de febrero uniéndonos a nuestros colegas de Palo Alto para celebrar nuestra primera Jam Session del año en Madrid. Este año iniciamos nuestras sesiones de visión...
Florence Broderick New tool: PinPatrol for Chrome. Something more than a plugin, a forensics tool Back in July, we created a new tool for improving the experience using HSTS and HPKP in Firefox. Now it’s time for Chrome. It shows this information in a...
Florence Broderick New tool: Maltego transforms for Tacyt If you are a Maltego user, you already know how intuitive and useful it is for researching and analyzing information. You may know as well that Maltego allows to...
Florence Broderick Eleven Paths Talks: WordPress in Paranoid Mode ¡Regístrate aquí! El próximo Jueves 30 de Junio nuestro compañero Pablo González impartirá una charla en la que se verá una prueba de concepto realizada en Eleven Paths. Pablo está en...