Ana Zamora LUCA Talk 2: Big Data as a Force for Good In the world of data, we tend to focus on how Big Data technology can optimize our organizations, maximize revenues and make our organizational processes more efficient. However, there is...
LUCA The 2 types of learning in Machine Learning: supervised and unsupervised We have already seen in previous posts that Machine Learning techniques basically consist of automation, through specific algorithms, the identification of patterns or trends which “hide” in the data. Thus, it...
Beatriz Sanz Baños How to know how smart a Smart City is Forbes illustrates the clear cut contrast bigger cities face. On one hand, cities are responsible for generating 80% of the world’s wealth but compared to other geographical spaces they...
Beatriz Sanz Baños IoT to save the environment Connectivity allows a more efficient and sustainable energy management with the environment. The fight against climate change, waste of water and residual waste is easier with IoT devices.
Innovation and Laboratory Area in ElevenPaths #CyberSecurityPulse: Non-Headlined Technical News with RSS and Website Find out all about #CyberSecurityPulse, our Telegram cybersecurity news channel.
ElevenPaths Facebook changes the logic of their TLS policy (partly due to our research), by implementing a ‘two-way’ HSTS Facebook and privacy. The recent scandal from the social network within the last few weeks does not exactly make it the best example in regards of privacy or secure...
LUCA Feel Free to browse: How online retailers are driving sales with sponsored data Leading online retailers are using sponsored data to remarkable effect: Consumers are spending more time in apps, browsing more frequently, and making more purchases. Before the internet, ‘browsing’ meant looking...
LUCA From Automation To Inclusion: Why Banks Are Embracing Sponsored Data Content Written by David Nowicki CMO and Head of Business Development at Datami and published through LinkedIn. A wave of Sponsored Data deployments from leading retail banks is the latest in a...
LUCA Data rewards are the new consumer engagement tool & Gigabytes are the new currency Today’s consumers are fairly savvy about companies selling to them. As they are constantly bombarded with an increasing number of calls to action, these engagement attempts are often viewed...
LUCA Responsible data usage for effective advertising Written by Liao Yin Tung Recently The Economist stated that “The world’s most valuable resource is no longer oil, but data”. With the rise of mobile technology, traditional advertising has unsurprisingly...
LUCA Dan Rosen talked about the importance of adopting mobile advertising: LUCA Talk 4 This past Wednesday our head of Global Advertising, Dan Rosen, gave a talk highlighting the importance of a “mobile first, mobile only” approach to advertising. Dan started by giving an...
LUCA LUCA boosts brand engagement with “Sponsored Data” product Sponsored data is the mobile data equivalent of the toll-free telephone service where a third party or carrier pays for the customer’s access to the internet or a set...
Gabriel Bergel Risk Analysis Applied to COVID-19 Our CSA Gabriel Bergel shows you how to apply the Risk Analysis methodology to the management of the COVID-19 threat.
ElevenPaths How the “antimalware” XProtect for MacOS works and why it detects poorly and badly Recently, MacOS included a signature in its integrated antivirus, intended to detect a binary for Windows; but, does this detection make sense? We could think it does, as a...
ElevenPaths The Confirmation Bias: we seek the information that confirms our decisions, refusing their opposed evidences Imagine yourself in a lab over an experiment. You’re asked to analyze the following number sequence: 2, 4, 6 This sequence follows a rule. What do you think the rule is?...
LUCA Expert Systems in the World of Medicine Written by Sergio Sancho Azcoitia, Security Research en ElevenPaths Since its appearance a few years ago, expert systems have been applied in different fields. Due to their effectiveness they have...
LUCA Machine Learning to analyze League of Legends Written by David Heras and Paula Montero, LUCA Interns, and Javier Carro Data Scientist at LUCA When League of Legends was released in 2009, few people could have predicted what...
