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Feel Free to browse: How online retailers are driving sales with sponsored data

Leading online retailers are using sponsored data to remarkable effect: Consumers are spending more time in apps, browsing more frequently, and making more purchases. Before the internet, ‘browsing’ meant looking...
AI of Things

From Automation To Inclusion: Why Banks Are Embracing Sponsored Data

Content Written by David Nowicki CMO and Head of Business Development at Datami and published through LinkedIn. A wave of Sponsored Data deployments from leading retail banks is the latest in a...
AI of Things

Data rewards are the new consumer engagement tool & Gigabytes are the new currency

Today’s consumers are fairly savvy about companies selling to them. As they are constantly bombarded with an increasing number of calls to action, these engagement attempts are often viewed...
AI of Things

Responsible data usage for effective advertising

Written by Liao Yin Tung  Recently The Economist stated that “The world’s most valuable resource is no longer oil, but data”. With the rise of mobile technology, traditional advertising has unsurprisingly...
AI of Things

Dan Rosen talked about the importance of adopting mobile advertising: LUCA Talk 4

This past Wednesday our head of Global Advertising, Dan Rosen, gave a talk highlighting the importance of a “mobile first, mobile only” approach to advertising. Dan started by giving an...
AI of Things

LUCA boosts brand engagement with “Sponsored Data” product

    Sponsored data is the mobile data equivalent of the toll-free telephone service where a third party or carrier pays for the customer’s access to the internet or a set...

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Florence Broderick
Our CEO, Pedro Pablo Pérez, will represent Telefonica in the European Cyber Security Organization
Brussels and the cybersecurity industry will earmark up to 1.8 billion euros in research TELEFONICA JOINS THE DECISION-MAKING BODIES OF THE EUROPEAN CYBER SECURITY ORGANIZATION AS...
Florence Broderick
ElevenPaths announced its new strategic alliances in the third Security Day
In the third Security Day the new alliance with Fortinet and ElevenPaths’s new product integrations with Check Point and Spamina solutions to evolve their technologies were presented. Madrid, 26th May....
Florence Broderick
Telefónica and ElevenPaths announce new market leading security offering following key sector agreements
Florence Broderick
Evil FOCA is now Open Source
We are really happy to announce that Evil FOCA is now Open Source. We have received lots of comments and feedback about how you are using Evil FOCA, or how...
Florence Broderick
How to use Metashield protector for Client and why using it
Metashield is an Eleven Paths product that allows to clean up metadata from most of office documents. It tries to cover a gap where there seems not to exist any...
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