AI of Things 5 uses of data on Black Friday There are many stories that suggest how the term ‘Black Friday’ came into use. One common misconception often shared is that Black Friday gets its name from the first...
AI of Things Trump: one year in data A little over a year ago we saw an American election that sent shockwaves through the political world. Donald J. Trump, the Republican candidate, went head-to-head with Hillary Clinton...
AI of Things Designing an OOH advertising map in Brazil For any company, it is vital that they maximize their client reach, and one way of doing this is to make use of the power and value that advertising...
AI of Things III Impact Innovation Talks: Big Data’s new challenges, achievements and opportunities Yesterday, the 16th of November, the III Impact Innovation Talks was held and was organized by Telefónica Open Future together with PWN Madrid. This third edition of a talk series with the slogan #WomansAge aims...
AI of Things Mobility and transport planning in Neuquén There are more and more cities who, thanks to technology and the use of data, are hoping to improve the quality of life of their citizens though carrying out...
AI of Things The rise of data-driven education Here at LUCA, we like to use our blog to discover and explore how Big Data can be used in parts of society that have historically been closed off...
AI of Things Understanding the visitors of the Reina Sofia Museum in Madrid Every organization needs to understand who their target audience is, in order to know how to direct their activity and through this, define their strategy and lines of action....
AI of Things The stand-out moments of BDID2017 (I) : Thank you for enjoying this day with us! Last Tuesday, the 31st of October, we celebrated the Big Data Innovation Day 2017 enjoyed a fantastic afternoon. The main Auditorium of Distrito Telefonica was full of guests and many others followed...
AI of Things Planning retail site locations using data One of the key business decisions for any brand is deciding where to ‘set up shop’. This involves having an understanding of your consumer base and is particularly important...
AI of Things Under a week to go until #BDID2017! We are now less than 1 week away from Big Data Innovation Day, which will be held on the 31st October 2017 along with the first anniversary of the launch of...
José Luis Núñez Díaz Towards a smarter supply chain One of the recurring use cases that is always mentioned when talking about Blockchain is its application in supply chains. In fact, back in 2018, at Telefónica we were...
ElevenPaths Telefónica WannaCry File Restorer: How can we recover information deleted by WannaCry? When cyberattacks occur in large organizations, it is crucial to remember where duplicate files are stored, as this information is also subject to infection by a malware virus or...
Florence Broderick Our CEO, Pedro Pablo Pérez, will represent Telefonica in the European Cyber Security Organization Brussels and the cybersecurity industry will earmark up to 1.8 billion euros in research TELEFONICA JOINS THE DECISION-MAKING BODIES OF THE EUROPEAN CYBER SECURITY ORGANIZATION AS...
Florence Broderick Mobile Connect winner of the 'Connected Life Awards' Mobile Connect is a multi-operator solution driven by GSMA for universal secure access. The user only needs to link their information to their mobile device solution to have quick...
Florence Broderick Quick and dirty script in Powershell to check certificate fingerprints Malware is using signed binaries to attack Windows systems. Malware needs it to get into the roots of the operative system. So attackers steal or create their own certificates....
