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  • IoT
    • The Ultimate Evolution Towards the Digitisation of Industry IoT, the new ally of renewable energies?
  • Big Data
    • Which country will lead the race for AI dominace? Success Story: Using Big Data to improve Tourism with Iberostar
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    • Detected an extension in Chrome Web Store, active from February, that steals credit cards ElevenPaths Radio English #1 – Skills of a Cybersecurity Professional

  • Artificial Intelligence
    • AI of Things

      Cloud AI vs. Edge AI: know their differences and choose the right approach for your AI project

      Learn about the differences between Edge AI and Cloud AI, advantages and disadvantages, and choose the right approach for your Artificial Intelligence project.
      AI of Things

      These free Google courses will get you started with generative-AI

      Learn about the concepts and principles of generative AI or how to create and deploy AI solutions: language models, image generation... and also about responsible AI.
    • Elena Selgas Carvajal

      The Radio, getting smarter everyday thanks to Artificial Intelligence

      Nowadays the presence of online radios and podcasts has transformed the sector of the radio as it has  adapted to new consumer habits. In this post we will explore...
      Diego Martín Moreno

      What are Blockchain and Smart Contracts?

      Blockchain is the new technology for the treatment of data that everyone speaks about, but what is blockchain? Blockchain is a chain of blocks in which we have stored information,...
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    • Coches antes y después del covid
      AI of Things

      Deep Learning and satellite images to estimate the impact of COVID19

      Motivated by the fact that the Coronavirus Disease (COVID-19) pandemic has caused worldwide turmoil in a short period of time since December 2019, we estimate the negative impact of...
      AI of Things

      Success Story: LUCA Transit and Highways England

      The transport industry is very receptive to the application of Big Data and Artificial Intelligence strategies, as there are clear use cases that can maximize a companies’ efficiency and...
    • AI of Things

      Improving intent to purchase with mobile advertising: Success Story of Milpa Real

      The Kantar Millward study demonstrates the effectiveness of the Mobile Advertising platform Data Rewards. The objective of the Brand Lift study is to measure the effectiveness of an advertising campaign,...
      AI of Things

      Planning retail site locations using data

      One of the key business decisions for any brand is deciding where to ‘set up shop’. This involves having an understanding of your consumer base and is particularly important...
    • Data stories
      • LUCA Case Studies
      • LUCA Proofs of concept

Área: LUCA

AI of Things

5 in 5: Top 5 future predictions for AI

Welcome to the 4th instalment of 5 in 5. This week we will dive into the top 5 future predictions for Artificial Intelligence (AI). As we have seen previously,...
Carlos Lorenzo

TOP 5: The 5 most read posts of Synergic Partners

Today we have an important announcement, as you know Synergic Partners has been integrated into LUCA, the data unit of Telefónica, and with the aim of continuing to offer...
AI of Things

5 in 5: Top 5 companies using AI (EP 3)

In the 3rd edition of 5 in 5, we will take a look at the top 5 companies who have already implemented functioning Artificial Intelligence (AI) into their practices....
Richard Benjamins

How to measure your data maturity?

Big Data and Artificial Intelligence (AI) have become very popular these days, and many organizations have started their data journey to become more data-driven and take automated, intelligent decisions....
Almudena Bonet Medina

Consumer Insights: Telling the stories behind the numbers

Written by Almudena Bonet Big Data, Advanced Analytics & Consumer Insights at LUCA consulting analytics “A lot of times, people don’t know what they want until you show it to them.” Steve...
AI of Things

“Data is in the air” with the Data Science Awards Spain 2018

Winners of the Data Science Awards 2018. On November 22nd, Telefónica celebrated the third edition of the Data Science Awards Spain 2018 prize giving, the only awards in Spain that...
AI of Things

The Deep Learning Hype

Written by Alfonso Ibañez, Data Science manager at LUCA consulting analytics In the era of Big Data a day does not pass without us reading some news about Artificial Intelligence, Machine...
AI of Things

5 in 5: How to successfully implement AI into your business (EP 2)

As many firms embark upon their digital transformation, confusion is growing around the use of Artificial Intelligence and what it will mean for the business world. As we have...
AI of Things

Movistar+ launches a pioneering advertising innovation project in Spain

Post written by Milena Quintana Pinto, Marketing of Mobile Advertising – LUCA This initiative by Movistar+ will allow households watching #0 (in linear TV) to enjoy ads adapted to the...
AI of Things

The Chief Data Officer: What can they do for your company?

Written by Antonio Pita Lozano, Operations & Solutions Director at LUCA Consulting Analytics. Head of Big Data Science Data economy, Big Data, Machine Learning, Artificial Intelligence or Internet of Things...

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ElevenPaths
Telefónica WannaCry File Restorer: How can we recover information deleted by WannaCry?
When cyberattacks occur in large organizations, it is crucial to remember where duplicate files are stored, as this information is also subject to infection by a malware virus or...
Florence Broderick
Evil FOCA is now Open Source
We are really happy to announce that Evil FOCA is now Open Source. We have received lots of comments and feedback about how you are using Evil FOCA, or how...
Florence Broderick
Who are you going to believe, me or your own eyes? The dilemma of managed security
Organizations are facing a context of increasingly complex IT threats jeopardizing the everyday development of production processes. We are referring to persistent advanced attacks, zero-day threats, industrial espionage, hacktivism,...
Florence Broderick
How does blacklisting work in Java and how to take advantage of it (using whitelisting)
Oracle has introduced the notion of whitelisting in its latest version of Java 7 update 40. That is a great step ahead (taken too late) in security for this...
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