Olivia Brookhouse Big Data, the fuel for Digital Banks In 1981, Bill Gates said “640KB will be enough for anybody”. Surpisingly, it was hard even then, to imagine where we would be today; in a sea of data....
Olivia Brookhouse The Data hiding behind Halloween Big Data and Artificial Intelligence are shaping the future of business with data insights, personalised content and improved user experiences and Halloween, one of the biggest consumer holidays, is...
LUCA LUCA Talk 7: Using Mobile Data in the Transport Sector The next webinar in our series takes place on the 3rd of October. In this LUCA Talk, you will get the opportunity to hear about how Mobile Data can...
Álvaro Alegría Macro data, macro responsibility On the 11th April 1945, just two days before his death, during the celebrations of Jefferson Day, Franklin D. Roosevelt uttered a phrase that would remain forever in history:...
LUCA Success Story: pioneering project for economic and social development In a previous article we talked about how important it is to undertake a cultural transformation, that is, of individuals, whilst a company or sector undertakes a digital transformation...
LUCA Improving intent to purchase with mobile advertising: Success Story of Milpa Real The Kantar Millward study demonstrates the effectiveness of the Mobile Advertising platform Data Rewards. The objective of the Brand Lift study is to measure the effectiveness of an advertising campaign,...
LUCA How Germany Moves project wins at the German Online Communications Awards In another post from the start of this year, which you can read here, we presented the interactivty mobility map that our colleagues at Telefónica NEXT in Germany had created....
LUCA Movistar Team: the best cyclists, the best behind the scenes team, the best strategy and Big Data By Mikel Zabala, PhD (Sport Scientist, Lecturer at Granada University and member of the team of trainers for the Movistar Team), Javier Carro (Data Scientest en LUCA), y Pedro...
LUCA White Paper: Data as a Force for GoodLUCA 6 April, 2017 LUCA’s second white paper sees Dr Richard Benjamins looking at data as a force for good. This piece focuses on giving readers the ability to analyse the possibilities of Big Data for reaching the UN Sustainable Development Goals. We believe that Big Data can be extremely useful in the development of society- which is what we call Big Data for Social Good. For this reason we are contributing to the Sustainable Development Goals set by the UN for 2030. This white paper highlights research pilots including an example of a Columbian case study, whilst also taking into consideration potential barriers like privacy and data infringments. You can download this Whitepaper in pdf format here. Data as a Force for Good from LUCA Data-Driven Decisions Join us for the first Big Data for Social Good in Action eventAre you ready to become the CDO? Applying Analytics to the CDO role
Olivia Brookhouse Big Data, the fuel for Digital Banks In 1981, Bill Gates said “640KB will be enough for anybody”. Surpisingly, it was hard even then, to imagine where we would be today; in a sea of data....
Olivia Brookhouse The Data hiding behind Halloween Big Data and Artificial Intelligence are shaping the future of business with data insights, personalised content and improved user experiences and Halloween, one of the biggest consumer holidays, is...
LUCA The highlights of LUCA Innovation Day 2019. What did you miss? The third edition of LUCA Innovation Day took place on Wednesday the 16th of October, in which we presented the advances developed over the last year by the data...
Olivia Brookhouse Artificial Intelligence, doing more than humanly possible since the Greeks Many of those working in the world of Artificial intelligence acknowledge the 1950’s as the birth of concepts such as Machine Intelligence and Artificial Intelligence with the creation of...
Richard Benjamins Artificial Intelligence in small and medium-sized enterprises We hear of increasingly more applications of Artificial Intelligence ranging from improved medical diagnosis to autonomous vehicles to automatic translation to voice recognition. But when we look at the...
LUCA Success Story: pioneering project for economic and social development In a previous article we talked about how important it is to undertake a cultural transformation, that is, of individuals, whilst a company or sector undertakes a digital transformation...
