Stefan Leadbeater How Big Data & Artificial Intelligence are having a positive impact in the sport of Rugby Union The use of big data and data analytics is not something which has only just become apparent in sport, in fact it has been around for a long time....
Fernando Menéndez The expansion and future of Aura, Telefónica’s AI A few years ago, Telefónica began a digital transformation process with the aim of seeking simplification, adaptation and the comprehensive digitalisation of the Company through the design and implementation...
Florence Broderick Telefónica Mannequin Challenge Today in the office we decided to do our very own Mannequin Challenge, bringing together employees from all over Telefónica. This viral internet craze has even frozen the internet...
LUCA Open Data and API’s in Video Games: League of Legends puts them to practice When we at LUCA became aware of the release of the upcoming Movistar eSports we wanted to give a nod to fans of games like LOL and CSGO. With the help of David Heras, who collaborated...
LUCA Chiemsee-Alpenland Tourism and Telefónica Next Examine visitors to the Chiemsee lake Original post by Cécile Schneider, Telefónica NEXT The touristic region of Chiemsee-Alpenland and our colleagues at Telefónica NEXT used data analysis to examine the profile of visitors to the Chiemsee...
LUCA Analysing tourist profiles in Spain with INE Tourism is one of the main sectors of economic activity in Spain. According to the National Institute of Statistics (INE), an autonomous body under the Ministry of Economy in...
LUCA International call traffic may tell you more than first thought This post debates the value of international phone calls in understanding society. Telefónica has a wide global infrastructure of networks which can be used by other service providers to carry...
LUCA LUCA to power data-driven decisions in Brazil’s tourism sector Brazil’s tourism industry had a huge boost in 2016 with more than half a million tourists descending upon Rio de Janeiro for the Olympics – making it a record year with...
LUCA White Paper: Data as a Force for GoodLUCA 6 April, 2017 LUCA’s second white paper sees Dr Richard Benjamins looking at data as a force for good. This piece focuses on giving readers the ability to analyse the possibilities of Big Data for reaching the UN Sustainable Development Goals. We believe that Big Data can be extremely useful in the development of society- which is what we call Big Data for Social Good. For this reason we are contributing to the Sustainable Development Goals set by the UN for 2030. This white paper highlights research pilots including an example of a Columbian case study, whilst also taking into consideration potential barriers like privacy and data infringments. You can download this Whitepaper in pdf format here. Data as a Force for Good from LUCA Data-Driven Decisions Join us for the first Big Data for Social Good in Action eventAre you ready to become the CDO? Applying Analytics to the CDO role
Stefan Leadbeater How Big Data & Artificial Intelligence are having a positive impact in the sport of Rugby Union The use of big data and data analytics is not something which has only just become apparent in sport, in fact it has been around for a long time....
Richard Benjamins Artificial Intelligence for warfare or for maintaining peace On July 3, 2019, I attended an event organized by the Spanish Center for National Defense Studies (CESEDEN) and the Polytechnic University of Madrid (UPM) on the impact of AI...
Antonio Pita Lozano The data-driven transformation of businesses, a matter of survival Written by Antonio Pita During the Digital Enterprise Show (#TelefónicaEmpresasDES) celebrated in Madrid at the end of last month we had the opportunity to look at the state-of-the-art disciplines which surround the...
Anshul Kudal How do you capture clients on multiple channels? Have you heard of the word omnichannel? It is a word which is used a lot in the world of marketing. Like its name indicates, it refers to multiple...
LUCA Business Message main players and roles Telecommunications companies have a natural right to play in enabling communication channels for their customers. However, in the case of P2P (Peer to Peer) messaging we see that Over...
Richard Benjamins London AI Summit 2019 The London AI Summit attracted thousands of visitors; so many more than when AI was still a niche thing in the 90-ies. As always with such big events, it was a...
