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  • IoT
    • Architecture, digitalisation, and sustainability as pillars of the transformation of football stadiums Bed time will never be the same
  • Big Data
    • Feel Free to browse: How online retailers are driving sales with sponsored data What are the 5 principles of joined-up data?
  • Cybersecurity
    • ElevenPaths Radio English #1 – Skills of a Cybersecurity Professional Fake News and Cyberthreats in Times of Coronavirus

  • Artificial Intelligence
    • AI of Things

      Cloud AI vs. Edge AI: know their differences and choose the right approach for your AI project

      Learn about the differences between Edge AI and Cloud AI, advantages and disadvantages, and choose the right approach for your Artificial Intelligence project.
      AI of Things

      These free Google courses will get you started with generative-AI

      Learn about the concepts and principles of generative AI or how to create and deploy AI solutions: language models, image generation... and also about responsible AI.
    • Richard Benjamins

      Big Data and Elections: We shine a light on Trump and Clinton

        Twitter is widely used as a tool to understand and predict phenomena in the real world. Today on our blog, we have been using Twitter to understand the US Presidential...
      A little girl with a robot. Phoyo: Andy Kelly / Unsplash
      Paloma Recuero de los Santos

      How should you speak to children about Artificial Intelligence?

      In previous years, people’s relationship with technology in general, and with artificial intelligence in particular, was based on “text”, usually using specialised programming languages. Today, however, artificial intelligence has...
    • Artificial Intelligence
      • Big Data & AI Tutorials
      • AI for all
      • AI & Big Data Applications
      • LUCA Events
  • Data stories
    • Coches antes y después del covid
      AI of Things

      Deep Learning and satellite images to estimate the impact of COVID19

      Motivated by the fact that the Coronavirus Disease (COVID-19) pandemic has caused worldwide turmoil in a short period of time since December 2019, we estimate the negative impact of...
      AI of Things

      Success Story: LUCA Transit and Highways England

      The transport industry is very receptive to the application of Big Data and Artificial Intelligence strategies, as there are clear use cases that can maximize a companies’ efficiency and...
    • AI of Things

      The new Spain: redrawing the country using mobility data

      One of the most exciting fields that the use of data opens up is the study of networks. Our societies, communications, infrastructure, businesses and many other areas of life...
      AI of Things

      Can Big Data and IOT prevent motorcycle crashes?

      Most of us are familiar with the dangers involved in driving motorbikes, with motorcyclists being 27 times more likely than passenger car occupants to die in a crash per...
    • Data stories
      • LUCA Case Studies
      • LUCA Proofs of concept

Personalización cabecera: LUCA

Paloma, Recuero de los Santos

Dare with Python: An experiment for all (intro)

As we did in our experiment on the Titanic dataset in Azure Machine Learning Studio, we will continue with the “Learning by doing” strategy because we believe that the...
AI of Things

Business Messaging – From humble SMS to conversational commerce

Written by Jenny Whelan, Head of Business Affairs – LUCA Advertising We all know SMS. With 5 billion users, the reach of SMS as a messaging channel is unparalleled. Combined...
AI of Things

Deep Learning vs Atari: train your AI to dominate classic videogames (Part I)

A few months ago we began a series of posts on this blog where we explained how you can train an Artificial Intelligence (AI) to eventually win certain games....
AI of Things

Using Data to Manage Emergency Situations

Content originally written by Carmen Rodríguez, intern at LUCA, and Javier Carro, Data Scientist within LUCA’s Big Data for Social Good area. What would you say if we told you...
AI of Things

Can mobile phone traces help shed light on the spread of Zika in Colombia?

Content written by Daniela Perrotta, ISI Foundation researcher and UN Global Pulse fellow and Enrique Frias-Martinez, Researcher, Telefonica Research, Madrid. Originally posted on the UN Global Pulse blog. Nowadays, thanks...
AI of Things

First results of the OOH advertising project in Brazil

On the 26th March, Clear Channel, JCDecaux and Otima presented the results of the OOH map campaigns in Rio de Janeiro and São Paulo that were carried out alongside...
AI of Things

Understanding the visitors of the Reina Sofia Museum in Madrid

Every organization needs to understand who their target audience is, in order to know how to direct their activity and through this, define their strategy and lines of action....
AI of Things

How did the temporary closure of Line 5 affect the users of Madrid’s Metro?

The Madrid Metro is undertaking important improvements on their transport network. This year, Line 5 which links the southeast-northeast zones to the capital, is the third to display the...
AI of Things

Data rewards are the new consumer engagement tool & Gigabytes are the new currency

Today’s consumers are fairly savvy about companies selling to them. As they are constantly bombarded with an increasing number of calls to action, these engagement attempts are often viewed...

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José Luis Núñez Díaz
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One of the recurring use cases that is always mentioned when talking about Blockchain is its application in supply chains. In fact, back in 2018, at Telefónica we were...
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New tool: PinPatrol for Chrome. Something more than a plugin, a forensics tool
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If you are a Maltego user, you already know how intuitive and useful it is for researching and analyzing information. You may know as well that Maltego allows to...
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Eleven Paths Talks: WordPress in Paranoid Mode
  ¡Regístrate aquí!   El próximo Jueves 30 de Junio nuestro compañero Pablo González impartirá una charla en la que se verá una prueba de concepto realizada en Eleven Paths. Pablo está en...
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