Beatriz Sanz Baños Discover the Connected Pool Did you know that in Spain there are around 1,200,000 swimming pools dedicated to leisure and sport? That means 1 pool for every 39 people! Spain is the country...
Beatriz Sanz Baños Have you ever wondered where the energy comes from? Thousands of companies and households have already use solar energy, with the dual purpose of reducing the carbon footprint of the planet and actively control their consumption. Have you already joined...
Beatriz Sanz Baños IoT and everything under control With the advent of Iot technology, big companies of hardware (components) and software (programs) have had to develop and adapt new products for these devices. The components become loT How far...
Beatriz Sanz Baños Efficient and responsible milk production We have a new example of how technology can help us form a better society in which the production and consumption of milk is carried out in a sustainable...
Luis Simón Gómez Semeleder Farms 4.0: IoT to benefit agriculture When we think about Internet of Things, different pictures come to mind: a sensor that measures the activity inside our house, a bracelet that helps us exercise, or a device that helps...
Beatriz Sanz Baños The benefits of energy efficiency: Much more than savings Energy efficiency has become the ‘first fuel’ of the 30 countries that belong to the International Energy Agency (IEA), including Spain. This means that the energy saved by the members...
Beatriz Sanz Baños Superpowers for everyone Tony Stark (Ironman): The number 1 IoT fan Ironman is quite probably the Avenger who has made the most of technology. His main weapon is his high level of intelligence, which, throughout...
Beatriz Sanz Baños IoT to save the environment Connectivity allows a more efficient and sustainable energy management with the environment. The fight against climate change, waste of water and residual waste is easier with IoT devices.
Salmerón Uribes Marina New experiences in the stores of the future The digital transformation of brick-and-mortar stores and their integration with other channels is an inevitable process. It is also the best way to rise to the challenge that 100%...
Beatriz Sanz Baños Five keys of IoT in Industry 4.0 In the midst of the explosion of IoT, Gartner stated that there will be around 20.4 billion connected devices by 2020; automation and connectivity have become the hallmarks of what...
Beatriz Sanz Baños What connected intelligence can do in your home Lightbulbs that turn on and off remotely; washing machines that begin program 4 at 11:30; microwave ovens that heat up the food in the container five minutes before you...
Beatriz Sanz Baños An IoT that deserves an Oscar Connectivity has reached the film industry. The use of drones, virtual reality or beacon technology offers spectators the possibility of enjoying a much more complete audiovisual experience.
Beatriz Sanz Baños “Truly the Matrix, minus the human batteries” The Fourth Industrial Revolution is about much more than just applying today’s technology to industries. It’s about integrating intelligent cyber-physical systems such as AI and machine learning along with...
Beatriz Sanz Baños The emotions of IoT Understanding emotions is crucial in new marketing strategies. Due to the oversaturation of products and approaches, new formulas have to be found that help the retail sector sell an...
Innovation Marketing Team Partnerships that escalate entrepreneurship and innovate the corporation: Ten Wayra startups that do business with Vivo With 10 years of operations, Wayra has transformed the entrepreneurial ecosystem in Brazil and worldwide. Since its launch in 2011, when it was created to support entrepreneurship, Wayra has...
Florence Broderick Participating in GSMA Mobile 360 LATIN AMERICA Mobile 360 – Latin America brings market leaders from Central and South America across the mobile telecom ecosystem for a two-day thought leadership conference together with operator-led Working Groups...
Florence Broderick Our CEO, Pedro Pablo Pérez, will represent Telefonica in the European Cyber Security Organization Brussels and the cybersecurity industry will earmark up to 1.8 billion euros in research TELEFONICA JOINS THE DECISION-MAKING BODIES OF THE EUROPEAN CYBER SECURITY ORGANIZATION AS...
Florence Broderick Evil FOCA is now Open Source We are really happy to announce that Evil FOCA is now Open Source. We have received lots of comments and feedback about how you are using Evil FOCA, or how...
Florence Broderick New Tool: MicEnum, Mandatory Integrity Control Enumerator In the context of the Microsoft Windows family of operating systems, Mandatory Integrity Control (MIC) is a core security feature introduced in Windows Vista and implemented in subsequent lines...
