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LUCA Case Studies

AI of Things

Planning retail site locations using data

One of the key business decisions for any brand is deciding where to ‘set up shop’. This involves having an understanding of your consumer base and is particularly important...
AI of Things

Boosting Peru’s Tourism Industry with Big Data

When people first think of Peru, stunning images of the Inca Trail and Machu Picchu are likely to come to mind. The “Land of the Incas” is one of...
Paloma Recuero de los Santos

How can Brand Sponsored Data be used as a marketing tool for video advertising?

(Content written by Cambria HAYASHINO) Connecting with customers while they are on the go is crucial for every successful marketing and sales campaign. More and more companies have realized that...
AI of Things

Case Study: How Jacobs is using LUCA Transit to Improve Transport Planning in the UK

  Transportation infrastructure forms an integral part of our daily journeys around the world. Whether it is workers on a daily commuter train, travelers catching a plane for a business...
AI of Things

Case Study: Netshoes sponsors its mobile website and app with great results

In our recent blog post explaining the benefits of sponsored data, we looked at how the company Netshoes used sponsored data to increase their key metrics. In this post,...
AI of Things

Quito becomes the first Smart City in Latin America

How many people use the metro on a daily basis? What stop do they get off at? How long is their journey? We can now answer all of the...
AI of Things

Brand Sponsored Data: A creative tool for satisfying customers while meeting tangible customer needs

Normal 0 false false false EN-US ZH-CN AR-SA /* Style Definitions */ table.MsoNormalTable {mso-style-name:”Table Normal”; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; ...
Figure 1: The Royal Palace is one of Madrid's top tourist attractions.
AI of Things

Case Study: LUCA Tourism and Royal Palace Visitors Analysis

Madrid receives almost 6 million international tourists annually, who come to the city to see the history, soak up the sunshine and experience the culture. In addition to this...
Figure 1: DK Management have decided to use LUCA Store.
AI of Things

Case Study: LUCA Store and DK Management, driving footfall and increasing convertion

In case you didn’t already know one of the many products from our business portfolio is LUCA Store. This post will take a look at our collaboration with DK...
AI of Things

How Big Data helped Stuttgart improve commutes and tackle Climate Change

Here at LUCA, we are passionate about harnessing the power of data to tackle problems. Whether the problem is a global threat like climate change or a personal issue...

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ElevenPaths
Telefónica WannaCry File Restorer: How can we recover information deleted by WannaCry?
When cyberattacks occur in large organizations, it is crucial to remember where duplicate files are stored, as this information is also subject to infection by a malware virus or...
Florence Broderick
Our CEO, Pedro Pablo Pérez, will represent Telefonica in the European Cyber Security Organization
Brussels and the cybersecurity industry will earmark up to 1.8 billion euros in research TELEFONICA JOINS THE DECISION-MAKING BODIES OF THE EUROPEAN CYBER SECURITY ORGANIZATION AS...
Florence Broderick
Evil FOCA is now Open Source
We are really happy to announce that Evil FOCA is now Open Source. We have received lots of comments and feedback about how you are using Evil FOCA, or how...
Florence Broderick
Who are you going to believe, me or your own eyes? The dilemma of managed security
Organizations are facing a context of increasingly complex IT threats jeopardizing the everyday development of production processes. We are referring to persistent advanced attacks, zero-day threats, industrial espionage, hacktivism,...
Florence Broderick
New Tool: MicEnum, Mandatory Integrity Control Enumerator
In the context of the Microsoft Windows family of operating systems, Mandatory Integrity Control (MIC) is a core security feature introduced in Windows Vista and implemented in subsequent lines...
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