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Olivia Brookhouse

Could Artificial Intelligence be used to prevent suicide?

The UK and Europe are experiencing a Mental Health crisis, where Suicide is the most common cause of death for men aged 20-49 in England and Wales. According to...
AI of Things

Improving intent to purchase with mobile advertising: Success Story of Milpa Real

The Kantar Millward study demonstrates the effectiveness of the Mobile Advertising platform Data Rewards. The objective of the Brand Lift study is to measure the effectiveness of an advertising campaign,...
AI of Things

Are data-driven strategies in the energy sector competitive? Naturgy proves it.

In today’s data story, we explore the success story of a large energy company, Naturgy, and how its digital transformation process towards becoming a data-driven company is already having...
Olivia Brookhouse

AI in Advertising: Prediciting Trends or Reinforcing Stereotypes?

Have you ever noticed the stark differences between the advertisements shown on our respective Facebook pages, even under the same roof? From Husband to Wife, Mother to Daughter, Sister...
AI of Things

How the workers travel to Distrito T?

Written by LUCA Big Data for Social Good Team. Telefónica operates in 17 countries and has presence in 24, however its central offices can be found in Madrid, in a...
Innovation and Laboratory Area in ElevenPaths

Five interesting own tools that you may have missed (and a surprise)

This time we are going to rehash a blog entry by gathering some of the own tools that we have recently developed and we consider of interest. We summarize...
APTualizator
Innovation and Laboratory Area in ElevenPaths

Uncovering APTualizator: the APT that patches Windows

By the end of June 2019, we assisted to an incident were a high number of computers had started to reboot abnormally. In parallel, was detected a file called...
Stefan Leadbeater

How AI is revolutionising the Classical Music industry: An analysis of the musical AI by Aiva Technologies

Previous posts by LUCA have touched upon the increasing use of AI in the music industry. Today however, I would like to focus on its use in the area of classical...
Cristina de la Cruz

Telefónica merges home communications through Aura Ecosystem

Telefónica has been introducing technology into its customers’ homes for years, and now it is taking a step further by implementing Artificial Intelligence at home, through Movistar Home and Movistar Living Apps. An entire...
AI of Things

The 2 types of learning in Machine Learning: supervised and unsupervised

We have already seen in previous posts that Machine Learning techniques basically consist of automation, through specific algorithms, the identification of patterns or trends which “hide” in the data. Thus, it...

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ElevenPaths
Mum, I want to be a hacker
The hacker concept is most often associated with male ‘techies’ and ‘geeks’. But why is it so difficult to find female role models in the world of technology? We...
ElevenPaths
ElevenPaths and the University of Piraeus in Greece work together using Tacyt as an educational and research unit
ElevenPaths and the Department of Informatics of the University of Piraeus in Greece work together using Tacyt as an educational and research unit. ElevenPaths and the Department of Informatics of...
Florence Broderick
"Not today downloaders": New downloaders techniques in Google Play
Downloaders are not new in Android, but lately, they are getting more and more important for attackers as a method to avoid Google Play barriers and malware detection. In...
Florence Broderick
Banking trojan I+D: 64 bits versions and using TOR
Malware industry needs to improve and keep on stealing. So they research and invest. There are two different ways of investing if you are “in the business”: one is...
Florence Broderick
Mobile banking and banking trojans
During 2012 there was an increase around 28% in mobile banking or M-Banking operations. Users can access their bank accounts from their mobile devices, mainly making use of a specifically...
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