Beatriz Sanz Baños Distribution and Logistics Companies IoT technology services are already applied in the distribution and logistics industry to optimize different processes. This has a positive effect on the productivity, security and the preventive maintenance...
Beatriz Sanz Baños Who says your pet can not become an influencer? Currently, 40% of Spanish households own a pet, according to the Madrid Association of Pet Veterinarians. That’s about 20 million dogs, cats, birds or hamsters that brighten the lives...
Beatriz Sanz Baños IoT to improve your Tourist Experience Would you like to enjoy a more personalized and efficient experience during your vacation? The arrival of IoT is already a real revolution in the tourism sector where this...
Beatriz Sanz Baños Smart gas stations and how to find them In the last few years, gas stations started to offer travelers a wide range of possibilities beyond mere refueling. This increases competition between service stations, which is forcing these...
Beatriz Sanz Baños The emotions of IoT Understanding emotions is crucial in new marketing strategies. Due to the oversaturation of products and approaches, new formulas have to be found that help the retail sector sell an...
Beatriz Sanz Baños Fashion connected: the IoT revolution in the textile sector Although it seems straight out of a futuristic novel, already connected clothes do exist. Data exchange between these clothes and mobile devices makes them able to take calls, regulate body temperature,...
Beatriz Sanz Baños Blockchain opportunities for IoT Blockchain technology offers a wide variety of applications in different productive sectors. Financial services, informatics security, cryptocurrency or merchandise supply chains are some of them.
Cascajo Sastre María 5 amazing things at CES 2018 The largest technological show on the planet was just held in Las Vegas. Huge expectations are hanging on the ingenuity and the products and services of the big companies...
Mirian Martinez Varas The 10 best blogposts of 2017 The year 2017 has been prolifically successful and productive. With its memory still fresh in our minds, now seems a good time to survey the best articles published during...
Cascajo Sastre María The Future of Connected Vehicles and IoT Connected vehicles are increasingly becoming reality, and in fact, you may have even had the chance to drive one. A study carried out by PwC entitled The Bright Future of...
Beatriz Sanz Baños IoT Trends for 2018, connectivity in the limelight In 2017, we have seen the rise of technologies associated with Big Data, the popularization of VR and the emergence of autonomous cars. But much still remains to be...
Cascajo Sastre María Quantum computing in the future of IoT Connected devices, the people who use them, and the places that harbour them are growing at extraordinary rates. In order to maintain this current growth rate, we must look...
Beatriz Sanz Baños Chuck Martin: “The industry can anticipate consumers’ needs even before they feel that need. This is the future that awaits us on Internet of Things” Internet of Things has become a fixture of our daily lives. Currently, we are equipped with a set of technologies and uses, an ecosystem, that is alive and in full...
Kassandra Block The latest from MWC21: connectivity, innovation and entertainment in Telefónica’s digital home How are we reinventing the home at Telefónica? The pandemic has changed consumer habits and the home has become a space where we work, have fun and socialise. All of this was...
Innovation Marketing Team Partnerships that escalate entrepreneurship and innovate the corporation: Ten Wayra startups that do business with Vivo With 10 years of operations, Wayra has transformed the entrepreneurial ecosystem in Brazil and worldwide. Since its launch in 2011, when it was created to support entrepreneurship, Wayra has...
ElevenPaths ElevenPaths announces that its security platform complies with the new european data protection regulation one year earlier than required The European regulations will enter into force in May 2018, when entities that do not comply can be penalized with fines of up to 4% of their annual turnover. ElevenPaths...
Florence Broderick Social engineering is more active than ever The fact that Social Engineering has been the easiest method used by the scammers is not new. What we are going to describe in this blog today has been...
