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Beatriz Sanz Baños

Beatriz Sanz es licenciada en Publicidad y Relaciones Públicas por la Universidad de Valladolid. Trabajó 5 años como publicista y en la actualidad forma parte del equipo de comunicación y marketing en Telefónica IoT.



Beatriz Sanz Baños

The future of Internet of Things

Looking at just how much the internet has changed our lives, it’s incredible to imagine how some people didn’t took it seriously at the beginning. One of the reasons...
Beatriz Sanz Baños

Say goodbye to traffic jams

The hours that we lose in traffic jams in big cities would be better used in what really matters to us thanks to the Internet of Things. We are talking...
Beatriz Sanz Baños

A world-champion IoT

Are you ready for the soccer World Cup? If not, you should probably start getting ready: this event, which along with the Olympics is considered the most important sporting...
Beatriz Sanz Baños

5 IoT elements to improve the customer experience in your store

There are fewer and fewer sectors that can ignore Internet of Things. What started as a tech trend focused on home security and personal exercise has evolved in such a...
Beatriz Sanz Baños

The benefits of energy efficiency: Much more than savings

Energy efficiency has become the ‘first fuel’ of the 30 countries that belong to the International Energy Agency (IEA), including Spain. This means that the energy saved by the members...
Beatriz Sanz Baños

Superpowers for everyone

Tony Stark (Ironman): The number 1 IoT fan  Ironman is quite probably the Avenger who has made the most of technology. His main weapon is his high level of intelligence, which, throughout...
Beatriz Sanz Baños

IoT to save the environment

Connectivity allows a more efficient and sustainable energy management with the environment. The fight against climate change, waste of water and residual waste is easier with IoT devices.
Beatriz Sanz Baños

Five keys of IoT in Industry 4.0

In the midst of the explosion of IoT, Gartner stated that there will be around 20.4 billion connected devices by 2020; automation and connectivity have become the hallmarks of what...
Beatriz Sanz Baños

What connected intelligence can do in your home

Lightbulbs that turn on and off remotely; washing machines that begin program 4 at 11:30; microwave ovens that heat up the food in the container five minutes before you...
Beatriz Sanz Baños

An IoT that deserves an Oscar

Connectivity has reached the film industry. The use of drones, virtual reality or beacon technology offers spectators the possibility of enjoying a much more complete audiovisual experience.

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