LUCA Artificial Intelligence in the Industrial Sector: the success story of Repsol Although technological advances have been left behind in recent years, the industrial sector presents opportunities for developpment in the field of Big Data and Artificial Intelligence, and also in...
Richard Benjamins Towards a new Big Data ecosystem to mitigate Climate Change Big Data can be used to help fight Climate Change [1],[2],[3]. Several projects have analysed huge amounts of satellite, weather and climate data to come up with ways to...
Richard Benjamins Lessons learned from The Cambridge Analytica / Facebook scandal It has been now some time that the Cambridge Analytica / Facebook scandal was first revealed on March 17, 2018 by The Guardian and the New York Times. Much has been...
LUCA Traffic spikes before football games? The effect of the World Cup in Germany Post written by Telefónica NEXT Once every four years, The FIFA World Cup brings fans together in a month of surprising events. Every game is different, but each is filled...
LUCA Success Story: pioneering project for economic and social development In a previous article we talked about how important it is to undertake a cultural transformation, that is, of individuals, whilst a company or sector undertakes a digital transformation...
LUCA Improving intent to purchase with mobile advertising: Success Story of Milpa Real The Kantar Millward study demonstrates the effectiveness of the Mobile Advertising platform Data Rewards. The objective of the Brand Lift study is to measure the effectiveness of an advertising campaign,...
LUCA Improving intent to purchase with mobile advertising: Success Story of Milpa Real The Kantar Millward study demonstrates the effectiveness of the Mobile Advertising platform Data Rewards. The objective of the Brand Lift study is to measure the effectiveness of an advertising campaign,...
LUCA How Germany moves Our colleagues in Telefonica NEXT have created, using mobility data, data analysis and big data, an interactive map that lets you visualize nationwide traffic flows. Cities, transport companies and...
WiDS Madrid 2017 RoundupLUCA 6 February, 2017 On Friday, we joined our colleagues from Synergic Partners to celebrate Stanford University’s Women in Data Science (WiDS) event for the first time ever in Madrid. This international event, which takes place in over 50 cities around the world simultaneously, brings together thousands of women from both academia and business to share thoughts and best practice – as well as hearing from world-class speakers and experts in Data Science, Big Data and Artificial Intelligence. This year kicked off with a panel led by Carme Artigas (CEO of Synergic Partners) where the Data Science discipline was discussed by Angela Shen-Hsieh (Product Innovation Director at Telefónica I+D), Amparo Alonso (LIDIA Research Group Coordinator) and Concha Bielza (a professor from the Universidad Polítecnica de Madrid). The second session looked at the role of Data Science in accelerating business, where Rosa María Sanz (Director at Gas Natural Fenosa), Elena Alfaro (CEO of BBVA Data and Analytics), Nuria Bombardó (Strategy and Business Analytics Manager at PepsiCo) and Marta Plana (General Counsel at Digital Origin) discussed the power of applying data in their sectors and the privacy issue surrounding such technologies. Figure 1: Over 100 women came together at #WiDS Madrid on Friday 3rd February. The final roundtable focused on entrepreneurship and talent in the realm of Data Science, with Ana Segurado (Telefónica Open Future Director), Maria Barceló (Executive Master in Digital Business at ESADE) and Sira Pérez de la Coba (Founder and CEO of Shazura) coming together to discuss their experiences in data-driven talent. Interested to find out about more events from Synergic Partners or LUCA? Visit our events page for more information. LUCA Talk 1: Using Big Data to understand mobility and pollutionLUCA to power data-driven decisions in Brazil’s tourism sector
LUCA Artificial Intelligence in the Industrial Sector: the success story of Repsol Although technological advances have been left behind in recent years, the industrial sector presents opportunities for developpment in the field of Big Data and Artificial Intelligence, and also in...
Richard Benjamins Towards a new Big Data ecosystem to mitigate Climate Change Big Data can be used to help fight Climate Change [1],[2],[3]. Several projects have analysed huge amounts of satellite, weather and climate data to come up with ways to...
Olivia Brookhouse The Big Data behind Black Friday It is often the products that seem to have “come out of nowhere” that suddenly experience rocket sales and have everyone talking. Whether its health fads such as...
Olivia Brookhouse How to learn Python: the most important skill for employers The application of Artificial Intelligence to optimize Big Data and provide Data Insights is becoming a necessity to all business processes, therefore programmers are in hot demand. Designing effective...
LUCA SMASSA Success Story: Intelligent Parking Services Today we bring another success story from the public sector: the example of SMASSA, the Sociedad Municipal de Aparcamientos (Municipal Parking Company) whose mission is to solve the parking...
Olivia Brookhouse Big Data, the fuel for Digital Banks In 1981, Bill Gates said “640KB will be enough for anybody”. Surpisingly, it was hard even then, to imagine where we would be today; in a sea of data....
