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Mariano Banzo Martínez

Estudios de ingeniería informática por la Universidad Complutense de Madrid, con parte de ellos en la RWTH Aachen University. Llevo vinculado a la tecnología y el digital signage más de siete años y he participado en la consultoría, definición y gestión de proyectos internacionales. Los nuevos modelos de comunicación entre clientes y marcas que permiten el marketing dinámico y la señalética digital me apasionan. En mi tiempo libre soy aficionado a la lectura, el tenis y piloto de simulación en las pistas de Nascar.



Woman shoping in a mall
Mariano Banzo Martínez

AI of Things (IV): You can already maximise the impact of your campaigns in the physical space

Knowledge of customer profiles and the environment thanks to technology and big data makes possible to have an impact on the business

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